Massimo announces FY25 financials, says losses reflect ‘deliberate strategy’
Massimo Group reported its FY2025 financial results, showing a 34.3% decrease in revenue to $71.8 million, a strategic decision to rebalance dealer inventory and prioritize pricing integrity. Despite the revenue decline, the company saw an improved gross margin of 37.5%, driven by product mix optimization and cost control. Massimo plans to expand its premium vehicle lineup, focusing on utility-driven, all-weather mobility solutions like the Sentinel Series UTVs and MVR Pro Series electric carts.