$PGNY

Livingston Mark S. sold $15K of PGNY

Livingston Mark S. (CHIEF FINANCIAL OFFICER) sold 599 shares of Progyny, Inc. (PGNY) at $25.50 on 2026-06-04 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Livingston Mark S.
Published Jun 5, 2026, 8:38 PM UTC
Analysis
alphai AI DeskAI-generated
Added to alphai Jun 5, 2026, 8:47 PM UTC. Informational, not investment advice.
How this was made
alphai summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
alphai market briefInsider activity
Primary signal
$PGNY
Neutral
medium confidence
Mentioned
$PGNY
Relevance
6/10
alphai data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$PGNYNeutralLow
01

Why it matters

The disclosure updates the record of insider activity for Progyny but does not introduce new operational, financial, or regulatory information.

02

Market read

Primarily a sentiment/positioning datapoint; typically low immediate trading impact due to 10b5-1 context.

03

What to watch

Traders may want to compare this sale against prior Form 4 activity (frequency, total sold over time) to judge whether it deviates from the plan’s typical cadence.

Relevance 6/10Novelty 3/10Timing: Filed June 5; sale executed June 4 (10b5-1 open-market sale).

Background

This is an SEC Form 4 insider transaction: an officer (CFO) reports sale of company shares; the filing notes the transaction was executed under a pre-arranged Rule 10b5-1 plan.

Company-level read

Ticker impact

$PGNYNeutralMedium confidence
Context

Progyny CFO Livingston Mark sold 599 shares in an open-market transaction under a pre-arranged 10b5-1 plan, disclosed on Form 4.

Expected impact

Likely limited near-term price impact; any effect would be second-order if selling accelerates beyond planned activity.

Evidence & confidence

The filing provides a specific sale size and price, but 10b5-1 plans are designed to be non-informational, so the market typically discounts the signal.

Market effects

No clear sector read-through from a single CFO 10b5-1 sale.

None.

None.

Counterpoint

Even with 10b5-1, repeated or larger-than-usual insider sales can still influence sentiment if investors view it as a risk signal.

Key entities

  • Progyny, Inc.

    Company whose CFO reported an open-market sale of shares under a pre-arranged 10b5-1 plan.

  • Livingston Mark S.

    Chief Financial Officer who sold 599 shares at $25.50 on June 4, 2026.

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