Nottebohm Olivia sold $171K of BOX
Nottebohm Olivia (Chief Operating Officer) sold 6,528 shares of BOX INC (BOX) at $26.17 ($0.17M total) on 2026-06-10 under a Rule 10b5-1 trading plan.
How this was made
The 30-second read
Why it matters
The newest fact is the officer’s sale size, price, and confirmation that it was executed under a pre-arranged 10b5-1 plan.
Market read
Traders may log the transaction for sentiment monitoring, but it is unlikely to drive a new fundamental repricing.
What to watch
The article provides only the sale details; it does not indicate whether other insiders bought, whether there were concurrent option exercises, or whether the plan timing aligns with any known company events.
Background
The article is a primary-source SEC Form 4 insider transaction disclosure for BOX.
Ticker impact
SEC Form 4 shows BOX COO Olivia Nottebohm sold 6,528 shares on 2026-06-10 under a pre-arranged 10b5-1 plan.
Low likelihood of sustained price impact; any reaction is likely muted and short-lived.
The disclosure is an open-market sale by an officer under a pre-arranged 10b5-1 plan, with no accompanying company-specific operational or financial news.
Market effects
Minimal; this is company-specific insider transaction data with no sector-wide read-across.
None indicated.
None indicated.
Counterpoint
Even 10b5-1 sales can coincide with private views on near-term risk, so traders may watch for follow-on insider activity or unusual volume around the filing date.
Key entities
- issuerBOX
Company whose officer transaction is disclosed on SEC Form 4.
- insiderOlivia Nottebohm
Chief Operating Officer who sold shares.
- trading mechanism10b5-1 plan
Pre-arranged plan intended to reduce timing-based inference.
