$TTAN

Deeter Byron B sold 0 shares of TTAN (indirect holdings)

Deeter Byron B sold 0 indirectly-held shares of ServiceTitan, Inc. (TTAN) across 2 trades over 2026-07-16 to 2026-07-17.

Original reporting
SEC EDGAR · Deeter Byron B
Published Jul 20, 2026, 8:05 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Jul 20, 2026, 8:10 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$TTAN
Neutral
medium confidence
Mentioned
$TTAN
Relevance
3/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$TTANNeutralLow
01

Why it matters

The newest concrete fact is the reported post-transaction holdings of 0 shares, implying the insider’s indirect holdings were fully reduced to zero; however, the filing text provides no disclosed share count value or price, and the trades list 0 shares.

02

Market read

Traders may monitor for follow-on insider activity, but this specific disclosure lacks disclosed economic magnitude, making it low-signal for price action.

03

What to watch

Indirect holdings and 10b5-1 status are not supportive here (10b5-1 plan: No), but the absence of disclosed consideration and the 0-share outcome limit interpretability.

Relevance 3/10Novelty 2/10Timing: Filed on 2026-07-20 after trades dated 2026-07-16 to 2026-07-17.

Background

This is an SEC Form 4 insider transaction disclosure for ServiceTitan, Inc. (TTAN) by director and 10% owner Deeter Byron B, reported as an open-market sale.

Company-level read

Ticker impact

$TTANNeutralMedium confidence
Context

ServiceTitan Form 4 shows director and 10% owner Deeter Byron B filed an open-market sale with holdings after transaction at 0 shares.

Expected impact

Likely limited near-term impact; treat as routine insider activity unless follow-on filings show continued selling or new buying.

Evidence & confidence

Form 4 is primary-source, but this specific text reports 0 shares across trades and provides no disclosed value, reducing signal strength for valuation or control changes.

Market effects

No sector read-across; this is a single-company insider Form 4 with no disclosed transaction value.

None indicated.

None indicated.

Counterpoint

Because the filing shows 0 shares and no disclosed price/value, the market may overreact to a headline-style “sale” narrative despite minimal economic information.

Key entities

  • ServiceTitan, Inc.

    TTAN, subject of the Form 4 insider transaction disclosure.

  • Deeter Byron B

    Director and 10% owner reporting an open-market sale in indirect holdings.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

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