Truist Financial Raises Sonoco Products (NYSE:SON) Price Target to $68.00
Truist Financial raised its price target for Sonoco Products (NYSE:SON) from $64 to $68 and kept a Buy rating, citing an estimated 17.6% upside from the stock’s current level. Other analysts issued mixed views, with a consensus Hold rating and $61.78 target. SON last traded at $57.82.
How this was made

The 30-second read
Why it matters
The Truist price-target increase is a sentiment catalyst that may influence short-term positioning, but it does not revise company fundamentals in the text.
Market read
Traders may use the raised target as a near-term sentiment input, but the broader analyst mix and consensus Hold rating reduce conviction.
What to watch
The article cites a consensus target far below Truist’s $68, suggesting upside may already be priced or that the Street’s earnings outlook remains range-bound.
Background
Sonoco Products last reported earnings on July 22 and has FY 2026 EPS guidance of 5.800 to 6.200.
Ticker impact
Truist Financial raised Sonoco Products’ price target to $68 from $64 and reiterated a Buy rating, implying ~17.6% upside from the article’s reference price.
Mild positive bias for SON as traders react to the raised target, with follow-through depending on broader tape and other analyst actions.
The article’s only new, company-specific catalyst is the Truist target hike; it does not introduce new earnings, guidance, or operational developments beyond what is already stated.
Market effects
Packaging and industrials sentiment may get a small read-through if target revisions signal steadier demand expectations.
Primarily US-focused sentiment for industrial packaging equities.
Limited global impact; this is a single-name sell-side target change.
Counterpoint
Other analysts in the article are mixed to cautious (multiple Hold/neutral calls and lower targets), so the Truist raise may not change the market’s base case.
Key entities
- companySonoco Products
NYSE-listed packaging and industrial products company discussed as the subject of the price-target change.
- brokerageTruist Financial
Equities research firm that raised SON’s price target from $64 to $68 and maintained a Buy rating.


