$SFST

Lattimore Ray sold $15K of SFST

Lattimore Ray sold 253 shares of SOUTHERN FIRST BANCSHARES INC (SFST) at $59.28 on 2026-06-23.

Original reporting
SEC EDGAR · Lattimore Ray
Published Jul 29, 2026, 7:42 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Jul 29, 2026, 8:23 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$SFST
Neutral
high confidence
Mentioned
$SFST
Relevance
3/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$SFSTNeutralLow
01

Why it matters

The newest fact is the director’s open-market sale details (253 shares, $59.2768/share, total ~$14,997) and post-sale holdings (1,127 shares).

02

Market read

Traders may monitor for patterns in insider activity, but this specific transaction is unlikely to drive a tradable repricing without other catalysts.

03

What to watch

The absence of a 10b5-1 plan is noted, but the sale size is small and does not by itself indicate a change in company outlook.

Relevance 3/10Novelty 2/10Timing: Filed 2026-07-29 after-hours; reflects a 2026-06-23 sale.

Background

The article is an SEC Form 4 insider transaction disclosure for Southern First Bancshares Inc (SFST).

Company-level read

Ticker impact

$SFSTNeutralHigh confidence
Context

Form 4 shows director Lattimore Ray sold 253 shares of SFST on 2026-06-23 for about $15,000 at $59.2768.

Expected impact

Minimal near-term impact; any effect is likely noise unless followed by additional insider selling or other company-specific catalysts.

Evidence & confidence

The transaction is modest in dollar value, is an open-market sale, and the filing provides no new operating, guidance, or regulatory information.

Market effects

No sector read-through; this is a single, small insider transaction.

None indicated.

None indicated.

Counterpoint

Insider sales can sometimes precede negative developments, but this filing lacks any accompanying new disclosure to substantiate that signal.

Key entities

  • SFST

    Southern First Bancshares Inc, the company whose director transaction is disclosed.

  • Lattimore Ray

    Director who reported the open-market sale of SFST shares.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

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