Smith Bryan Everard sold $148K of NDAQ

Smith Bryan Everard (EVP, CPO) sold 1,556 shares of NASDAQ, INC. (NDAQ) at $95.07 ($0.15M total) on 2026-08-03 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Smith Bryan Everard
Published Aug 5, 2026, 4:00 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Aug 6, 2026, 6:26 AM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$NDAQ
Neutral
high confidence
Mentioned
$NDAQ
Relevance
3/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$NDAQNeutralLow
01

Why it matters

The disclosure updates the record of insider activity but does not introduce new information about revenue, earnings, regulation, or strategy.

02

Market read

Traders may note insider selling, but the 10b5-1 framing typically reduces interpretive weight.

03

What to watch

The article provides only the sale details; it does not include any offsetting buys, changes in guidance, or other fundamental developments.

Relevance 3/10Novelty 2/10Timing: filed 2026-08-05, transaction dated 2026-08-03

Background

The article is a SEC Form 4 insider transaction for NASDAQ, Inc. (NDAQ) by Smith Bryan Everard, EVP and CPO.

Company-level read

Ticker impact

$NDAQNeutralHigh confidence
Context

NDAQ discloses an EVP/CPO open-market sale of 1,556 shares at $95.07 under a pre-arranged 10b5-1 plan.

Expected impact

Low likelihood of a sustained price move; any reaction is likely muted and short-lived.

Evidence & confidence

The filing is a Form 4 insider transaction, explicitly tied to a pre-arranged 10b5-1 plan, and provides no new company-specific operational or financial information.

Market effects

Minimal, as the disclosure is company-specific insider selling without sector-wide catalyst.

None indicated.

None indicated.

Counterpoint

Insider sales can still reflect personal liquidity needs rather than bearish expectations, especially when executed under a 10b5-1 plan.

Key entities

  • NASDAQ, Inc.

    Subject of the Form 4 insider transaction disclosure.

  • Smith Bryan Everard

    EVP, CPO who sold 1,556 shares at $95.07 under a pre-arranged 10b5-1 plan.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

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