Gomez Elena sold $602K of TOST

Gomez Elena (President, CFO) sold 17,076 shares of Toast, Inc. (TOST) at an average of $35.28 ($35.02–$36.11, $0.60M total) across 3 trades over 2026-08-05 to 2026-08-06 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Gomez Elena
Published Aug 7, 2026, 8:32 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Aug 7, 2026, 9:12 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$TOST
Neutral
medium confidence
Mentioned
$TOST
Relevance
4/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$TOSTNeutralLow
01

Why it matters

The newest fact is the disclosed sale size, dates, and weighted-average price range, which can marginally influence sentiment but does not introduce new company fundamentals.

02

Market read

A routine officer 10b5-1 sale totaling about $602K is disclosed; absent other news, it is unlikely to drive a durable repricing.

03

What to watch

Traders may over-weight insider sales; without accompanying changes in guidance, contracts, or investigations, the practical trading edge is usually small.

Relevance 4/10Novelty 3/10Timing: filed after-hours on 2026-08-07, covering sales dated 2026-08-05 to 2026-08-06

Background

The article is an SEC Form 4 insider transaction disclosure for Toast, Inc., reporting open-market sales by the CFO under a 10b5-1 plan.

Company-level read

Ticker impact

$TOSTNeutralMedium confidence
Context

Toast Form 4 shows CFO Gomez Elena sold 17,076 shares in open-market trades under a pre-arranged 10b5-1 plan for about $602K.

Expected impact

Likely limited, short-lived impact unless paired with other company-specific news.

Evidence & confidence

The filing is a routine 10b5-1 open-market sale by an officer; it signals liquidity/portfolio actions more than a fundamental change, and no new guidance or business event is disclosed.

Market effects

Minimal, as this is company-specific insider transaction data with no sector-wide regulatory or competitive signal.

None indicated; the disclosure is US-focused and not tied to a broader regional event.

None indicated; no international transaction or cross-border regulatory action is mentioned.

Counterpoint

Because the trades are explicitly under a pre-arranged 10b5-1 plan, the sale may be mechanically scheduled and not informative about near-term fundamentals.

Key entities

  • Toast, Inc.

    Subject of the Form 4 insider transaction disclosure.

  • Gomez Elena

    President and CFO who sold shares in open-market trades under a 10b5-1 plan.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

Related articles

$TOSTMed

Truist raises Toast stock price target to $40 on location growth

Truist raised its Toast Inc. (NYSE:TOST) price target to $40 from $38, citing location growth and higher recurring gross profit estimates. The stock is currently trading at $34.77, with analysts noting potential upside. Toast reported mixed Q3 2026 results, with revenue of $1.98B beating estimates but earnings missing. The company raised its full-year guidance. Other analysts have also commented on Toast's performance and growth prospects.

$TOSTHighAI 8/10

Piper Sandler reiterates Toast stock rating on Q3 beat

Piper Sandler maintained an Overweight rating and $39 price target for Toast (TOST) after its Q3 results. Toast reported $642M in subscription and fintech gross profit, up 28.3% YoY, and added 8,500 net live locations. The company raised its 2026 guidance to 26% growth. CFO Elena Gomez will be replaced by Michael Senno. Toast's market cap is $19.4B, and it trades at a PEG ratio of 0.36. Other analysts also commented on Toast's performance and adjusted price targets.

$TOSTHigh

Morgan Stanley cuts Toast stock price target to $42 on valuation

Morgan Stanley reduced its price target on Toast (TOST) to $42 from $45, citing valuation concerns, while maintaining an Overweight rating. The stock trades at $33.53, below its Fair Value estimate. Toast reported Q3 2026 revenue of $1.98B, beating estimates, but EPS missed at $0.29 vs. $0.37. The company raised full-year guidance, and Mizuho reiterated an Outperform rating with a $38 target.

$TOSTHighAI 8/10

Toast Inc (TOST) (Q3 2026) Earnings Call Highlights: Recurring Gross Profit Jumps 27%

Toast Inc (TOST) reported Q3 2026 earnings with recurring gross profit up 27%. Hardware and services gross profit was negative 12%. Free cash flow conversion was 75% of adjusted EBITDA. The company faces an FTC lawsuit and expects Q4 adjusted EBITDA of $200-$210 million. Toast IQ adoption is strong, with Grow on track for $10M ARR. Operating expenses grew 16% YoY, and Q4 guidance reflects seasonality.

$TOSTMed

Mizuho reiterates Toast stock rating citing strong market position

Mizuho reiterated an Outperform rating and $38 price target for Toast (TOST), citing its strong market position and improving financial metrics. The company reported $6.8B revenue over the last year with 23% growth and a 16.3% return on assets. Q3 2026 revenue beat estimates at $1.98B, but earnings missed at $0.29 per share. Management provided cautious 2027 margin guidance.