Zebra (ZBRA) Q2 2026 Earnings Call Transcript
Zebra Technologies (ZBRA) reported Q2 2026 net sales of $1.5B, up 20.4% (9.2% organic), and non-GAAP EPS of $6.35, up 76% year over year. Adjusted EBITDA margin was 27.7%. The company raised full-year guidance to 14% to 16% sales growth and $20.75 to $21.25 EPS, citing price actions and tariff recoveries.
How this was made

The 30-second read
Why it matters
The most tradable elements are the raised full-year sales and EPS guidance, plus explicit second-half margin risk from memory cost increases and mitigation via pricing and supply chain actions.
Market read
Guidance raise with quantified margin drivers (tariff recovery, pricing benefit) and a disclosed second-half memory cost headwind creates a clear setup for estimate revisions and near-term positioning.
What to watch
Tariff recovery ($73M) and pricing benefit ($90M) are key margin supports; traders may want to assess sustainability and whether they reverse in later quarters.
Background
This is a transcript-style summary of Zebra Technologies' Q2 2026 earnings call, including financial results, guidance, and management commentary on drivers and risks.
Ticker impact
Zebra reported Q2 2026 net sales of $1.5B, raised full-year sales guidance to 14% to 16%, and guided EPS to $20.75 to $21.25.
Likely positive near-term bias as guidance is raised, but expect volatility around second-half gross margin risk from memory cost headwinds.
The article contains specific, management-provided guidance and quantified margin/EPS drivers (tariff recovery benefit, memory cost headwind, pricing benefit) that directly inform forward estimates and positioning.
Market effects
Supports the AIDC and enterprise automation hardware/software demand narrative, with emphasis on mobile computing and warehouse automation adoption.
Highlights stronger Asia Pacific growth (13% YoY) versus EMEA softness tied to Middle East geopolitical conditions.
Reinforces supply-chain and tariff-recovery dynamics (IEEPA recoveries) as meaningful swing factors for gross margins in industrial tech.
Counterpoint
The raised guidance may be partially offset by a large expected full-year memory cost headwind ($120M), which could pressure margins if pricing realization or supply efficiency underperforms.
Key entities
- companyZebra Technologies Corporation
Subject of the earnings call transcript, reporting Q2 results and raising full-year guidance.
- executiveWilliam Burns
CEO, cited record results, AI-powered frontline digitization demand, and regional softness drivers.
- executiveNathan Winters
CFO, provided quantified financial drivers including memory cost headwind and margin guidance.


