$PFGC

DAVIS ERIKA T sold $958K of PFGC

DAVIS ERIKA T (See Remarks) sold 9,186 shares of Performance Food Group Co (PFGC) at an average of $104.24 ($103.99–$104.66, $0.96M total) across 3 trades over 2026-08-20 to 2026-08-21 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · DAVIS ERIKA T
Published Aug 24, 2026, 9:00 PM UTC
Analysis
alphai AI DeskAI-generated
Added to alphai Aug 24, 2026, 9:13 PM UTC. Informational, not investment advice.
How this was made
alphai summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
alphai market briefInsider activity
Primary signal
$PFGC
Neutral
high confidence
Mentioned
$PFGC
Relevance
4/10
alphai data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$PFGCNeutralLow
01

Why it matters

The disclosed sale is unlikely to affect Performance Food Group's stock price in the short term.

02

Market read

Routine insider sale with minimal market impact.

03

What to watch

Potential future insider sales under the same 10b5‑1 plan could accumulate over time.

Relevance 4/10Novelty 4/10Timing: filed today

Background

Form 4 filings disclose insider trades; a sale of under $1M by an officer is routine.

Company-level read

Ticker impact

$PFGCNeutralHigh confidence
Context

Officer Erika T. Davis sold 9,186 shares of Performance Food Group Co for $958K via a 10b5-1 plan.

Expected impact

No significant impact; price may stay flat.

Evidence & confidence

The sale size is modest relative to market cap and follows a pre‑arranged plan, so market reaction is expected to be minimal.

Market effects

None; the transaction is company‑specific.

None; limited to US equity market.

None

Counterpoint

If the insider had a larger stake, the sale could signal concerns, but here it is routine.

Key entities

  • Performance Food Group Co

    US‑listed food distribution company (ticker PFGC).

  • Erika T. Davis

    Officer at Performance Food Group Co.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

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Why is Performance Food Group stock sliding today?

Performance Food Group (PFGC) shares fell about 4.5% in pre-open trading after the company reported fiscal Q4 2026 results. Earnings were $1.59 per share, slightly below the $1.60 consensus, and revenue was $18.0 billion versus $18.07 billion expected, according to Investing.com. The article also cites prior estimate declines and CEO George L. Holm selling shares.