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SEC EDGAR$TOST

Vassil Jonathan sold $3.1M of TOST

Vassil Jonathan (Chief Revenue Officer) sold 85,280 shares of Toast, Inc. (TOST) at $36.34 ($3.10M total) on 2026-08-21 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Vassil Jonathan
Published Aug 25, 2026, 8:36 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Aug 25, 2026, 8:55 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
About AlphAI AI DeskScoring methodologyReport an issue
AlphAI market briefInsider activity
Primary signal
$TOST
Bearish
medium confidence
Mentioned
$TOST
Relevance
5/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$TOSTBearishLow
01

Why it matters

The disclosed sale provides fresh data on executive confidence and may influence short‑term trading decisions.

02

Market read

Insider sell is a primary disclosure that can affect sentiment and short‑term price action for TOST.

03

What to watch

Potential upcoming earnings or product announcements that could offset sell‑off sentiment.

Relevance 5/10Novelty 6/10Timing: post‑market 2026‑08‑21

Background

Form 4 filings disclose insider trades; a 10b5‑1 plan pre‑arranges sales to avoid timing concerns.

Company-level read

Ticker impact

$TOSTBearishMedium confidence
Context

Chief Revenue Officer Vassil Jonathan sold 85,280 shares for $3.1M via a 10b5‑1 plan on 2026‑08‑21.

Expected impact

Possible modest downside pressure over the next few days.

Evidence & confidence

CRO is a senior executive; a $3M sale is sizable for a mid‑cap, suggesting personal liquidity needs or outlook shift.

Market effects

Sector

Minimal; reflects only company‑specific insider activity, not sector‑wide trends.

Regional

None beyond U.S. equity market where Toast trades.

Global

Limited to investors tracking insider transactions.

Counterpoint

What could challenge this read

The sale could be a routine liquidity event unrelated to outlook; price may remain stable.

Key entities

  • Company
    Toast, Inc.

    U.S. listed restaurant‑technology platform (ticker TOST).

  • Executive
    Vassil Jonathan

    Chief Revenue Officer of Toast, filing the insider sale.

Read at source← All news

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

TOST insider trading history →

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