AlphAIAlphAI — Financial news for AI agents
SEC EDGARAUG 251 min read$PFGC

Bulmer Donald S. sold $1.3M of PFGC

Bulmer Donald S. (See Remarks) sold 11,888 shares of Performance Food Group Co (PFGC) at an average of $105.83 ($105.29–$106.33, $1.26M total) across 3 trades over 2026-08-24 to 2026-08-25 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Bulmer Donald S.
Published Aug 25, 2026, 9:00 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Aug 25, 2026, 9:05 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
About AlphAI AI DeskScoring methodologyReport an issue
AlphAI market briefInsider activity
Primary signal
$PFGC
Bearish
medium confidence
Mentioned
$PFGC
Relevance
5/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$PFGCBearishLow
01

Why it matters

The disclosed sale adds new information about insider activity, offering a modest trading cue.

02

Market read

First‑report of a $1.26 M insider sale; modest relevance for short‑term traders.

03

What to watch

Officer retains ~53k shares, representing ~0.4% of float, limiting signaling power.

Relevance 5/10Novelty 7/10Timing: filing disclosed on 2026‑08‑25

Background

SEC Form 4 filing reports an insider's open‑market sale of PFGC shares.

Company-level read

Ticker impact

$PFGCBearishMedium confidence
Context

Officer Bulmer sold 11,888 shares for $1.26M via a 10b5‑1 plan on 2026‑08‑24/25.

Expected impact

Modest downside risk, possible 1‑2% dip.

Evidence & confidence

Sale size is modest relative to holdings (52,938 shares remain) and follows a pre‑arranged plan, limiting strong inference.

Market effects

Sector

Minimal impact on food distribution sector; typical insider sales are routine.

Regional

No broader regional effect.

Global

Limited to PFGC investors.

Counterpoint

What could challenge this read

Sale may be purely liquidity‑driven under a 10b5‑1 plan, not indicative of fundamentals.

Key entities

  • Company
    Performance Food Group Co

    US‑listed food distribution company (ticker PFGC).

  • Officer
    Bulmer Donald S.

    Reporting officer who sold shares.

Read at source← All news

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

PFGC insider trading history →

Related articles

SEP 16
$PFGCMed

Moody’s upgrades Performance Food notes on debt paydown

Moody's upgraded Performance Food Group's (PFGC) senior unsecured notes rating to Ba3 from B1 due to debt reduction and improved recovery expectations. The company's corporate family rating remains Ba2 with a stable outlook. PFGC reported revenue and EBITDA growth in fiscal 2026, with debt/EBITDA declining to 4.1x. Moody's forecasts further credit metric improvements, citing volume growth and procurement synergies. PFGC is a top 3 distributor in North America's food distribution industry.

investing.com1 min
SEP 10
$PFGCMed

Performance Food Group at Barclays conference: share gains and margin push

Performance Food Group (PFGC) reported strong sales momentum and market share gains across its three segments at the Barclays conference. The company highlighted margin expansion, technology investments, and acquisitions as growth drivers. Management expects low single-digit foodservice inflation and steady independent case growth. Analysts forecast fiscal 2027 EPS of $5.62 and 13% revenue growth.

investing.com3 min
AUG 25
$PFGCMedAI 8/10

Performance Food (PFGC) Grew Sales 6.4% as Product Inflation Hit 4.7%. How Much Growth Was Real?

Performance Food Group (NYSE:PFGC) reported Q4 sales of $18.03B, up 6.4% YoY, with product inflation at 4.7%. Organic case volume rose 1.8%, and net income increased 23.4% to $162.3M. Gross profit grew 8.3%, and adjusted EBITDA rose 7.4% to $587.5M. The company guided fiscal 2027 sales to $72.5B-$73B and adjusted EBITDA to $2.125B-$2.225B. Cost pressures limited earnings leverage, with adjusted EPS up 2.6% to $1.59.

insidermonkey.com3 min
AUG 19
$PFGCHighAI 8/10

Performance Food Group (PFGC) Q4 2026 Earnings Call Transcript

Performance Food Group (PFGC) reported Q4 2026 net sales of $18.0 billion, up 6.4%, and adjusted EBITDA of $587.5 million, up 7.4%. Full-year organic case growth was 5.9%, and total case volume rose 5.1%. Fiscal 2027 guidance: net sales $72.5B-$73.0B, adjusted EBITDA $2.125B-$2.225B. Management highlighted market share gains, acquisitions, and cost management as key drivers.

fool.com3 min
AUG 14
$PFGCMedAI 8/10

Performance Food Group Company Q4 2026 Earnings Call Summary

Performance Food Group reported Q4 2026 organic independent restaurant case growth of 5.8% despite weaker foot traffic, citing net new accounts and wallet share gains. It guided fiscal 2027 net sales of $72.5B to $73B and adjusted EBITDA of $2.125B to $2.225B. Diesel volatility added $16M expense; a fuel swap contract was started.

yahoo.com7 min