Nvidia in talks to invest in Perplexity at over $30 billion valuation
Nvidia is in talks to invest in AI startup Perplexity, valuing it at over $30 billion. Perplexity's revenue grew to $750 million annually, up from $250 million. The company plans to go public in 2028. Nvidia has invested in AI infrastructure companies, including a $1 billion project with Naver.
How this was made

The 30-second read
Why it matters
The potential investment underscores Nvidia's strategy to capture downstream AI applications, potentially boosting its revenue outlook.
Market read
Nvidia's AI investment news is likely to drive short‑term buying interest and reinforce its position in the AI hardware market.
What to watch
Valuation assumptions for Perplexity may be optimistic; integration risk and capital allocation constraints.
Background
Nvidia has been actively investing in AI startups to expand its ecosystem. Perplexity recently raised $200 million at a $20 billion valuation and plans an IPO in 2028.
Ticker impact
Nvidia is in talks to invest in Perplexity, valuing the startup at over $30 billion.
NVDA may see short‑term upside as investors price in expanded AI ecosystem exposure.
Deal size is material and represents a fresh strategic move; market typically rewards Nvidia for expanding its AI footprint.
Market effects
Strengthens the AI and cloud infrastructure sector, may lift peers like AMD and Intel.
U.S. tech market benefits; limited direct impact on Asian markets.
Highlights continued U.S. leadership in AI investments, could influence global AI funding trends.
Counterpoint
Deal is only in discussion; if it falls through, NVDA could face disappointment.
Key entities
- CompanyNvidia
U.S. chipmaker and AI hardware leader.
- CompanyPerplexity
AI-powered search startup targeting a 2028 IPO.




