GoPro merges with obscure AI data-centre supplier to save it from collapse – but what next for the troubled action-camera maker?
GoPro, facing financial difficulties and competition, announced a merger with Starman Optical Inc., a privately held optical-photonics company. The deal aims to create a leading imaging and optical solutions company, addressing national security areas. GoPro's stock rose from below $1 to $1.40 on the news. The merger, pending approvals, is expected to close by the end of 2026.
How this was made

The 30-second read
Why it matters
The merger aims to diversify GoPro beyond consumer cameras into national‑security AI infrastructure, offering a potential turnaround narrative.
Market read
First‑report of a material M&A deal for GoPro with immediate price impact; traders can act on the news now.
What to watch
Starman Optical is private with limited public financials; integration risk and debt load remain uncertain.
Background
GoPro has struggled financially, cutting staff and seeking new markets after a 26% Q1 revenue decline.
Ticker impact
GoPro announced a merger with Starman Optical, causing its share price to jump from under $1 to $1.40.
Expect continued upside as the deal clears, but watch for shareholder and regulator approval risk.
First‑report of a material M&A deal for a mid‑cap with a double‑digit price move; traders can act on the news now.
Market effects
Combines consumer imaging with defense‑grade optics, potentially boosting AI‑infrastructure suppliers.
U.S. tech and defense sectors may see modest lift; peers like Insta360 could face added competitive pressure.
Highlights growing U.S. focus on domestic AI‑hardware supply chains.
Counterpoint
If the merger stalls or regulatory hurdles arise, GoPro could revert to its distressed baseline.
Key entities
- companyGoPro
Action‑camera maker seeking a merger to diversify into optics and AI infrastructure.
- companyStarman Optical Inc
Privately held optical‑photonics firm supplying AI data‑centre components.


