Clayton Coastal Group Joins The Real Brokerage, Bringing 37 Agents and Nearly $300 Million in Annual Sales Volume
The Real Brokerage Inc. (REAX) announced that Clayton Coastal Group, led by Matt Clayton, has joined the company. The move brings 37 agents and nearly $300 million in annual sales volume. Clayton Coastal Group will expand into New York, serving all five boroughs. Clayton's team focuses on out-of-town buyers and has grown rapidly using social media and digital marketing.
How this was made

The 30-second read
Why it matters
The partnership adds a high-performing team with strong social-media driven sales, aiming to capture out-of-town buyer demand in New York.
Market read
A strategic expansion that could modestly boost Real Brokerage's transaction volume and market presence.
What to watch
Potential regulatory or licensing hurdles in New York could delay expansion benefits.
Background
Real Brokerage is a technology-driven real estate platform that supports over 36,000 agents across the U.S. and Canada.
Ticker impact
Real Brokerage (NASDAQ: REAX) announced that Clayton Coastal Group has joined, adding 37 agents and nearly $300 million in annual transaction volume.
Modest upside pressure as investors view the expansion as growth catalyst.
No immediate financial metrics disclosed; impact depends on execution of New York expansion.
Market effects
Highlights continued consolidation and tech-enabled growth in the residential brokerage sector.
May increase competition among brokerages in the New York and Florida markets.
Limited to U.S. residential real estate brokerage industry.
Counterpoint
The integration risk and modest scale may not translate into meaningful revenue uplift.
Key entities
- CompanyReal Brokerage Inc.
NASDAQ-listed real estate platform expanding its agent network.
- CompanyClayton Coastal Group
Florida-based real estate team led by Matt Clayton.


