Lyft Appoints Michael Brous as Finance Chief; Reaffirms Guidance for Q3

Scotiabank initiated coverage of ride-hailing and delivery sector, preferring Uber (price target $100) and DoorDash ($275) over Lyft ($17). Analyst Nat Schindler cited subscription programs and market maturity as key factors, noting Lyft's smaller scale and potential vulnerability to economic downturns. Amazon was named a long-term challenger.

Lyft (LYFT) shares fell 6.6% after announcing CFO Erin Brewer's retirement and Michael Brous's appointment as her successor. The company reaffirmed its Q3 2026 outlook, but investors may be cautious due to insider sales and recent analyst views.

Lyft, Inc. announced Michael Brous will become CFO on September 28, 2026, succeeding Erin Brewer, who is retiring. Brous, 39, has held senior roles at Lyft since 2018, currently leading Urban Solutions and Safety & Customer Care. He oversees a micromobility division with 195,000 bikes globally and has driven growth and operational improvements.

Lyft (LYFT) shares fell 4.3% after Scotiabank initiated coverage with a Sector Perform rating and $17 price target, contrasting with Outperform ratings for Uber and DoorDash. The bank noted Lyft's weaker competitive position. Recent insider sales and a hold-leaning consensus also weigh on the stock, which is down from its 52-week high of $25.54. Broader market declines and competitive pressures from Waymo and Tesla add to the challenges.

Lyft announced Michael Brous as its new CFO, replacing Erin Brewer who is retiring. Brous, who joined Lyft in 2018, will start on September 28. Lyft shares fell over 2% in premarket trading. The company reaffirmed its Q3 forecast. Brous will earn a base salary of $650,000 with a potential 50% bonus.

Lyft announced that CFO Erin Brewer will retire on September 28, 2026, and will be succeeded by Michael Brous. The company's stock price was $14.90 in after-hours trading, reflecting an 8.25% decrease.