SEC EDGARSEP 101 min read$SMWB

Offer Or sold $1.2M of SMWB

Offer Or (Chief Executive Officer) sold 147,000 shares of SIMILARWEB LTD. (SMWB) at an average of $8.17 ($8.06–$8.33, $1.20M total) across 2 trades over 2026-09-08 to 2026-09-09 under a Rule 10b5-1 trading plan.

Original reporting

SEC EDGAR · Offer Or

Published Sep 10, 2026, 1:28 PM UTC

Analysis

AlphAI AI DeskAI-generated

Added to AlphAI Sep 10, 2026, 1:39 PM UTC. Informational, not investment advice.

How this was made

AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.

About AlphAI AI Desk Scoring methodology Report an issue

AlphAI market briefInsider activity

Primary signal

$SMWB

Neutral

medium confidence

Mentioned

$SMWB

Relevance

5/10

AlphAI data visualization · based on SEC EDGAR

Decision brief

The 30-second read

$SMWBNeutralLow

Why it matters

Provides first public disclosure of the CEO's recent share sale.

Market read

Insider sale of modest size; limited immediate market impact.

What to watch

CEO may be diversifying holdings; no immediate operational impact.

Relevance 5/10Novelty 4/10Timing: filing today (2026-09-10)

Background

Form 4 filing discloses insider transactions required by SEC.

Company-level read

Ticker impact

AI estimates · verify against primary disclosures

$SMWBNeutralMedium confidence

Context

CEO Offer Or sold 147,000 shares for $1.2M via a 10b5-1 plan, reducing his stake.

Expected impact

Potential modest short-term downside

Evidence & confidence

Insider sale by CEO, but size is small relative to float.

Market effects

Sector

None significant for the web analytics sector.

Regional

Limited to US markets where SMWB trades.

Global

Low

Counterpoint

What could challenge this read

Sale could be routine portfolio rebalancing, not a negative signal.

Key entities

person
Offer Or
Chief Executive Officer of SimilarWeb Ltd.
company
SimilarWeb Ltd.
Provider of web traffic analytics, ticker SMWB.

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