Strive hits $3B market cap as share price surges to $27.70
Strive, Inc. (ASST) reached a $3B market cap with shares at $27.70. The company holds 24,531 BTC, valued at $1.9B, making it the fifth-largest public corporate Bitcoin holder. Strive buys over 1,000 BTC weekly, funded by SATA preferred stock yielding 13%. CEO Matt Cole aims to become the second-largest holder by year-end 2026.
How this was made

The 30-second read
Why it matters
The company’s rapid BTC accumulation and rising market cap underscore a successful capital‑raising strategy, positioning it among top corporate Bitcoin holders.
Market read
Strive’s growth may attract investors seeking crypto exposure through equities, affecting crypto‑related market dynamics.
What to watch
Potential dilution from future preferred stock issuances and regulatory scrutiny of corporate crypto holdings.
Background
Strive, Inc. is a NASDAQ‑listed Bitcoin treasury company that went public via reverse merger in 2025.
Ticker impact
Stock rose to $27.70, market cap near $3B, and disclosed a 1,375 BTC purchase worth $109 M.
Potential short‑term price appreciation as investors view the BTC accumulation as a growth catalyst.
Large BTC purchase funded by preferred stock indicates ample capital and bullish outlook, likely attracting buyers.
Market effects
Highlights growing interest in corporate Bitcoin treasury models, may boost other crypto‑exposed stocks.
US market sees increased exposure to Bitcoin via listed equities.
Signals broader institutional appetite for crypto assets, could influence global crypto sentiment.
Counterpoint
The heavy BTC exposure could amplify volatility and risk if Bitcoin price declines, making the stock vulnerable.
Key entities
- companyStrive, Inc.
NASDAQ‑listed Bitcoin treasury firm.
- personMatt Cole
CEO of Strive, Inc.





