Pinterest vs Rumble: how two AI strategies compare on fundamentals

Rumble Inc. (NASDAQ:RUM) shares rose 27% to $1.99 after a report revealed a $13.7 billion, six-year computing deal with AI company Anthropic. The agreement involves leasing capacity at a Georgia data center, with Anthropic having an option to buy up to 51 million shares. Rumble had previously disclosed the contract but not the partner's name.

RUM Group (RUM) shares rose 15.5% after signing a $13.7B GPU services deal with Anthropic, including warrants for 50.8M shares. The agreement supports RUM's shift to AI data center infrastructure and aligns with its acquisition of Northern Data. RUM is up 30.5% YTD but remains 18.7% below its 52-week high.

Pinterest (PINS) shares rose 1.8% after announcing an AI infrastructure layer built with NVIDIA (NVDA) using Blackwell GPUs. The system supports multimodal AI products, improving response times and latency. Pinterest processes over 80 billion monthly searches with this technology. The collaboration spans nearly five years and 14,000 NVIDIA GPUs.

Rumble Inc (RUM) shares rose 9% premarket after a report that Anthropic signed a $13.7B compute deal with Rum Group over six years. The agreement involves leasing capacity at a Georgia data center, with Anthropic having an option to buy up to 51M RUM shares. Rum Group plans to finance the project through debt or equity. The deal follows Rum Group's acquisition of Northern Data and a previous $767M purchase.

Anthropic, an AI company, is reportedly the unnamed customer in a $13.7 billion, six-year GPU services deal with RUM Group, according to The Information. The deal includes a warrant for up to 50.8 million RUM Group shares. RUM Group, which owns Rumble and Northern Data, has not yet secured financing for the project. Anthropic's CEO recently called for slowing AI progress, including limits on training compute.

Pinterest (PINS) stock fell 6.8% this week after CFO Julia Brau Donnelly resigned. The company reported strong Q2 results, with revenue of $1.18B and adjusted EPS of $0.43, both beating estimates. A valuation model targets a $28 price, implying 51.5% upside over 2.3 years. Investors are watching the CFO search and Q3 earnings for further clarity.