$SMWB

Offer Or sold $679K of SMWB

Offer Or (Chief Executive Officer) sold 79,591 shares of SIMILARWEB LTD. (SMWB) at an average of $8.53 ($8.53–$8.54, $0.68M total) across 2 trades over 2026-09-14 to 2026-09-15 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Offer Or
Published Sep 16, 2026, 11:01 AM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Sep 16, 2026, 11:07 AM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$SMWB
Bearish
medium confidence
Mentioned
$SMWB
Relevance
4/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$SMWBBearishLow
01

Why it matters

The disclosed sale adds transparency but is unlikely to move the stock significantly.

02

Market read

Provides fresh, primary‑source data on insider activity; useful for short‑term traders monitoring sell pressure.

03

What to watch

CEO may be diversifying holdings; the 10b5‑1 plan reduces speculation about timing.

Relevance 4/10Novelty 4/10Timing: filing today (2026‑09‑16)

Background

Form 4 filing discloses insider transactions required by SEC regulations.

Company-level read

Ticker impact

$SMWBBearishMedium confidence
Context

CEO Offer Or sold 79,591 shares (~$679K) of SMWB via a 10b5‑1 plan on 2026‑09‑14/15.

Expected impact

Modest short‑term price dip expected as market digests the sale.

Evidence & confidence

The sale size is modest relative to holdings (4.25M shares) and was pre‑arranged, limiting strong directional impact.

Market effects

Minimal; similar web‑analytics sector unlikely to be affected.

None; the transaction is company‑specific.

Low; no broader market impact.

Counterpoint

The sale could be routine liquidity management, not a bearish signal.

Key entities

  • Offer Or

    Chief Executive Officer of SimilarWeb Ltd.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

Related articles

$SMWBMed

Similarweb stock falls after naming new CEO

SimilarWeb Ltd (NYSE:SMWB) shares dropped 7% after naming Michael Akkerman as CEO, effective November 2, 2026. Akkerman succeeds founder Or Offer, who announced his departure in May 2026. The company assured no changes to strategy, operations, or financial outlook. Akkerman previously held roles at Cardlytics, Uber, and Pinterest.

$UNPMed

This Union Pacific Analyst Turns Bullish; Here Are Top 5 Upgrades For Wednesday - Ulta Beauty (NASDAQ:ULT

Analysts upgraded several companies: Needham upgraded Similarweb (SMWB) to Buy with a $11 target, Wolfe Research upgraded Paychex (PAYX) to Peer Perform, Needham upgraded Rocket Pharmaceuticals (RCKT) to Buy with a $9 target, UBS upgraded Union Pacific (UNP) to Buy with a $339 target, and Barclays upgraded Alvotech (ALVO) to Overweight with a $8 target.

$METAHighAI 8/10

Meta Settlement Puts Privacy Safe Ad Stocks In Focus

Meta's potential $18B settlement highlights privacy-safe ad platforms. NIQ Global Intelligence (market cap $5.6B, revenue $4.4B) offers AI-driven data for contextual advertising. Xperi (market cap $296M, revenue $456.8M) focuses on TV and in-car ads. Similarweb (market cap $811M, revenue $295.6M) provides web/app analytics for privacy-conscious ad targeting.

$SMWBHighAI 8/10

Similarweb (SMWB) Q2 2026 Earnings Call Transcript

Similarweb (SMWB) reported Q2 2026 revenue of $77.2M, up 9% YoY, and its first GAAP operating profit of $0.7M. AI-related revenue grew to 13% of total revenue. The company signed multiyear contracts totaling over $60M and expects revenue growth to accelerate in H2. Q3 revenue guidance is $80.5M-$82.5M, with FY 2026 revenue guidance raised to $314M-$318M.

$SMWBHighAI 8/10

Why is SimilarWeb stock surging today?

SimilarWeb (SMWB) shares rose about 13.7% in pre-open trading after the company reported Q2 2026 results above Wall Street expectations. Adjusted EPS was $0.06 vs $0.03 consensus, and revenue was $77.2M vs $75.5M. SimilarWeb raised full-year guidance and secured multi-year contracts totaling over $60M, while Northland Capital upgraded SMWB and doubled its price target to $10.