LEDINGHAM DIANNE sold $38K of PEGA (indirect holdings)

LEDINGHAM DIANNE sold 1,000 indirectly-held shares of PEGASYSTEMS INC (PEGA) at $38.00 on 2026-09-15 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · LEDINGHAM DIANNE
Published Sep 17, 2026, 8:09 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Sep 17, 2026, 8:25 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$PEGA
Neutral
high confidence
Mentioned
$PEGA
Relevance
2/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$PEGANeutralLow
01

Why it matters

The disclosed sale is small and pre‑arranged, suggesting minimal impact on PEGA's share price.

02

Market read

Minor insider sale with limited trading relevance.

03

What to watch

The sale was pre‑arranged under a 10b5‑1 plan, reducing the likelihood of insider information driving the trade.

Relevance 2/10Novelty 4/10Timing: filed Sep 17, 2026

Background

Form 4 filings disclose insider transactions; a director's sale is publicly reported.

Company-level read

Ticker impact

$PEGANeutralHigh confidence
Context

Director Dianne Ledingham sold 1,000 shares for $38,000 via a 10b5-1 plan, reducing her stake to 39,280 shares.

Expected impact

Potential slight downward pressure, but unlikely to move the stock materially.

Evidence & confidence

The transaction size is small relative to market cap and disclosed via a Form 4, indicating no immediate material effect.

Market effects

None; the sale does not affect the broader software sector.

None; limited to the company.

Low; isolated insider transaction.

Counterpoint

If the director is reducing exposure, it could signal concerns about future performance.

Key entities

  • Pegasystems Inc.

    Enterprise software provider; ticker PEGA.

  • Dianne Ledingham

    Director of Pegasystems who sold shares.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

Related articles

$PEGAMed

Pegasystems Inc (PEGA) (Q3 2026) Earnings Call Highlights: Cloud Momentum and GTM

Pegasystems (PEGA) reported Q3 2026 earnings, with CFO Kenneth Stillwell noting ACV growth expected to land below 10% for 2026. Free cash flow is impacted by non-recurring charges but is on track to exceed $600M in 2027, aiming for $700M by 2028. CEO Alan Trefler highlighted a mature Q4 pipeline and strong new logo activity. The company addressed AI deployment challenges and cloud revenue recognition timelines.

$PEGAHighAI 8/10

Why Pegasystems Stock Dropped After Earnings

Pegasystems (PEGA) fell 3.6% after Q3 earnings missed expectations, reporting $0.35 EPS (non-GAAP) and $393.4M revenue, below forecasts of $0.49 EPS and $421.8M revenue. GAAP EPS was $0.08. Sales grew 3% YoY, but GAAP profits dropped 68%. CEO Trefler remains confident in long-term strategy. ACV rose 6%, outpacing revenue growth. Free cash flow is $438M annualized, down from $490M last year. CFO Stillwell predicts FCF to reach $700M+ by 2028.

$PEGAMed

Rosenblatt cuts Pegasystems stock price target on weaker growth outlook

Rosenblatt cut Pegasystems' (PEGA) price target to $43 from $47, citing weaker growth outlook due to AI-driven buyer indecision. The company expects fiscal 2026 annual contract value growth of 0-10%, down from 15%. Q3 earnings and revenue missed estimates, but PEGA highlighted cloud services growth and AI initiatives. Rosenblatt maintains a Buy rating, and InvestingPro suggests the stock is undervalued.