Colgrove John sold $11.0M of P (indirect holdings)

Colgrove John (Chief Visionary Officer) sold 100,000 indirectly-held shares of Everpure, Inc. (P) at an average of $110.35 ($110.33–$111.12, $11.03M total) across 2 trades on 2026-09-21 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Colgrove John
Published Sep 22, 2026, 8:51 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Sep 22, 2026, 8:57 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
MARKET
Neutral
AI market analysis
Mentioned
$P
Relevance
6/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

Low
01

Why it matters

The insider sale reduces insider ownership to zero, possibly indicating reduced confidence or a planned exit, but no immediate corporate event is disclosed.

02

Market read

Primary relevance is limited to insider‑sale traders; no broader market effect.

03

What to watch

Potential upcoming 10b5‑1 plan executions could signal further insider sales

Relevance 6/10Novelty 6/10Timing: filed 2026-09-22

Background

SEC Form 4 filing discloses a $11 M open‑market sale by Chief Visionary Officer John Colgrove under a pre‑arranged 10b5‑1 plan.

Market effects

minimal impact on water‑filtration sector

none

none

Counterpoint

Sale may reflect personal liquidity needs, not company outlook

Key entities

  • Everpure, Inc.

    Issuer of the Form 4, water‑filtration equipment manufacturer

  • John Colgrove

    Chief Visionary Officer, seller of 100,000 shares

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

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