Lululemon Stock’s (LULU) Low P/E Still Looks Like a Value Trap
Lululemon (LULU) stock is down 57% from its 52-week high, trading at $103.73 with a P/E of 11.04x. Q2 revenue fell 4% to $2.42B, with Americas revenue down 8%. Management expects FY2024 revenue to decline 5-7%. EPS guidance was cut, and operating income fell 13%. Analysts remain cautious, with a Hold consensus rating and a $101.05 average price target.
How this was made

The 30-second read
Why it matters
The earnings guidance downgrade is likely to trigger a sell‑off, but the company’s cash and buyback capacity provide some defensive cushion.
Market read
Guidance cut for a large‑cap consumer retailer is a material event that can move the stock and influence the broader apparel sector.
What to watch
Strong cash position, $330 M buyback program, and new CEO with Nike experience may support a turnaround.
Background
Lululemon reported Q2 revenue decline, lower comparable sales, and a one‑time tariff refund that inflated EPS.
Ticker impact
Lululemon cut its full‑year FY2027 EPS guidance to $9.48‑$9.73 from $10.95‑$11.15, a fresh downgrade that signals weaker earnings outlook.
Potential short‑term downside of 5‑10% as investors reprice earnings expectations.
The guidance reduction is a primary, material disclosure for a large‑cap retailer; market typically reacts negatively to earnings outlook downgrades.
Market effects
Apparel and active‑wear sector may see broader pressure as peers' sales also face slowdown.
Americas region shows the steepest decline, potentially weighing on US consumer discretionary sentiment.
International expansion remains a growth theme, but the guidance cut limits upside for global investors.
Counterpoint
The low P/E could attract value hunters if the company can stabilize sales and improve margins.
Key entities
- executiveHeidi O’Neill
New CEO with a background at Nike, overseeing the turnaround.





