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SEC EDGARSEP 281 min read$PGR

Broz Steven sold $250K of PGR

Broz Steven (Chief Information Officer) sold 1,225 shares of PROGRESSIVE CORP/OH/ (PGR) at $204.29 ($0.25M total) on 2026-09-24 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Broz Steven
Published Sep 28, 2026, 2:35 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Sep 28, 2026, 2:38 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
About AlphAI AI DeskScoring methodologyReport an issue
AlphAI market briefInsider activity
Primary signal
$PGR
Bearish
medium confidence
Mentioned
$PGR
Relevance
3/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$PGRBearishLow
01

Why it matters

A modest insider sell typically exerts limited pressure, especially when executed via a pre‑arranged plan.

02

Market read

Routine insider sale with modest size; low immediate trading relevance.

03

What to watch

Potential upcoming strategic moves or compensation plans not disclosed.

Relevance 3/10Novelty 3/10Timing: today (filing date)

Background

Form 4 filings disclose insider transactions; investors monitor them for signals about company outlook.

Company-level read

Ticker impact

$PGRBearishMedium confidence
Context

CIO Broz Steven sold 1,225 shares of Progressive Corp (PGR) for $204.29 each via a 10b5-1 plan, reducing his holdings to 30,032 shares.

Expected impact

likely modest pressure as the market prices in the insider sell

Evidence & confidence

A $250k sale by a senior officer is a routine disclosure; investors may view it as a minor bearish cue.

Market effects

Sector

Minimal effect on the insurance sector; insider activity is routine.

Regional

Limited to U.S. markets where PGR trades.

Global

Low; no broader market implications.

Counterpoint

What could challenge this read

The sale could be unrelated to fundamentals; price may remain stable.

Key entities

  • Company
    Progressive Corp

    U.S. insurance provider (ticker PGR).

  • Executive
    Broz Steven

    Chief Information Officer of Progressive Corp.

Read at source← All news

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

PGR insider trading history →

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