$PGNY

Swartz Allison sold $102K of PGNY

Swartz Allison (EVP, GC) sold 3,903 shares of Progyny, Inc. (PGNY) at $26.10 ($0.10M total) on 2026-09-23 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Swartz Allison
Published Sep 28, 2026, 8:30 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Sep 29, 2026, 2:47 AM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$PGNY
Neutral
medium confidence
Mentioned
$PGNY
Relevance
3/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$PGNYNeutralLow
01

Why it matters

A modest insider sale may cause short-term price softness but is unlikely to drive major moves.

02

Market read

The filing adds a new data point for investors monitoring insider activity at PGNY.

03

What to watch

The insider retains a large position (75,816 shares) indicating continued confidence.

Relevance 3/10Novelty 3/10Timing: post-market today

Background

Form 4 filings are primary disclosures of insider transactions required by the SEC.

Company-level read

Ticker impact

$PGNYNeutralMedium confidence
Context

SEC Form 4 shows EVP/GC Swartz Allison sold 3,903 shares for $101,868, a direct insider sale.

Expected impact

potential slight downward pressure as market prices in the sale

Evidence & confidence

The sale is under $1M and represents a small fraction of holdings; investors may view it as routine rather than a red flag.

Market effects

Minimal impact on the broader fertility benefits sector.

No significant regional effect.

Limited to investors tracking insider activity.

Counterpoint

The sale could be unrelated to company fundamentals and merely portfolio rebalancing.

Key entities

  • Progyny, Inc.

    Provider of fertility benefits solutions, ticker PGNY.

  • Swartz Allison

    Executive Vice President, General Counsel at Progyny.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

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