CoinShares Survey: Digital Assets Now Held by a Majority of Affluent Investors in Seven Major Markets
CoinShares PLC (CSHR) published a survey showing that a majority of affluent investors in seven major markets hold digital assets, with average allocations around 10% of portfolios. The February 2026 downturn increased investment intent in all markets, and 77% believe Bitcoin will play a significant role in the future financial system. Policy signals, particularly from the US, positively impact investment decisions.
How this was made
The 30-second read
Why it matters
The data highlights a 70% hold rate in the US and strong intent to increase exposure, which may influence product launches and marketing spend.
Market read
First report of affluent investor sentiment toward digital assets, providing fresh insight for crypto‑focused funds.
What to watch
Regulatory uncertainty and potential policy shifts could dampen actual investment despite expressed intent.
Background
CoinShares is a leading crypto asset manager; the survey covers 2,230 affluent investors across seven major markets.
Ticker impact
CoinShares PLC published a new affluent investor crypto survey showing majority hold digital assets and increased intent to invest.
likely modest upside as sentiment toward crypto managers improves.
New data on affluent investor exposure may boost demand for CoinShares' crypto ETPs and advisory services.
Market effects
May encourage other crypto asset managers to highlight affluent investor demand.
US and European crypto markets could see slight inflows from high‑net‑worth investors.
Adds to broader narrative of increasing institutional acceptance of digital assets.
Counterpoint
Survey could overstate true commitment; affluent investors may still be risk‑averse amid volatility.
Key entities
- CompanyCoinShares PLC
Crypto asset manager that published the survey.
