Amid Rahul & Priyanka’s ‘Sting’ moment, PepsiCo gets court relief

The Delhi High Court granted interim relief to Reliance Consumer Products, PepsiCo, and Monster Beverage, allowing them to continue using the term 'energy drink' on their high-caffeine beverages. The court stayed FSSAI's directive pending broader legal challenges, citing lack of prior notice and commercial impact. Reliance reported significant inventory and distribution disruptions due to the directive.

The Delhi High Court stayed FSSAI orders banning the term 'energy drink' on products by Monster Energy India, PepsiCo India, and Reliance Consumer Products. The court noted the orders were issued without a show-cause notice or hearing. The stay allows the companies to sell existing stock with the 'energy drink' label. The case is set for further hearing on November 5.

The Delhi High Court granted interim relief to Reliance Consumer Products, PepsiCo, and Monster Beverage, allowing them to continue using 'energy drink' labels while challenging FSSAI's directive. The court questioned FSSAI's process, noting the lack of prior notice. The companies cited significant inventory and business impacts. The next hearing is scheduled for November 5.

PepsiCo, Monster Beverage, and Reliance’s beverage unit can continue using the 'energy drink' label on existing stocks in India, per a court ruling. The food regulator had banned the label in June, but the court allowed its use on current inventory. The Indian energy drink market is projected to reach $1.6 billion by 2028.

PepsiCo, Monster Beverage, and Reliance’s beverage unit can sell existing stocks labeled as 'energy drinks' in India, per a court ruling. The Food Safety and Standards Authority of India (FSSAI) banned the label in June. The court allowed sales of current stock but prohibited the label on new products. FSSAI's ban aims to address health concerns over processed foods. The companies report financial losses and operational disruptions due to the ban.

PepsiCo, Monster Beverage, and Reliance Industries have been granted a temporary reprieve from India's food regulator ban on 'energy drink' labels by the Delhi High Court. The ban, issued in June, was challenged by the companies, which argue it disrupted operations and caused financial losses. The court will continue hearings. The energy drink market in India is projected to reach $1.6 billion by 2028, with annual retail sales growing at 12.6%.