U.S. Investors Want To Up Their Crypto Holdings: Charles Schwab
Charles Schwab's 2026 Modern Wealth Survey shows 60% of U.S. crypto investors plan to increase holdings in the next year, more than those investing in other assets. Schwab offers crypto services, including bitcoin trading, ETFs, and futures. The survey found 20% of Americans own crypto, with millennials most likely to invest.
How this was made
The 30-second read
Why it matters
The data suggests a shift toward greater crypto exposure among retail investors, potentially boosting demand for bitcoin and related services offered by custodians and platforms.
Market read
The survey highlights rising crypto interest, which may translate into higher trading volumes and price support for bitcoin, while benefiting platforms like Schwab that offer crypto access.
What to watch
Regulatory environment and price volatility could limit actual inflows.
Background
Charles Schwab's 2026 Modern Wealth Survey reveals that U.S. investors, especially younger ones, intend to increase their bitcoin holdings over the next year.
Ticker impact
Charles Schwab released its 2026 Modern Wealth Survey showing increased investor interest in bitcoin.
likely modest upside as clients increase crypto activity
new survey data suggests higher crypto product usage
Survey finds 60% of crypto investors plan to add more bitcoin over the next 12 months.
potential upward pressure as buying interest rises
survey indicates higher buying intent for bitcoin
Market effects
Higher crypto demand could benefit crypto exchanges and custodians.
U.S. investors driving demand may lift domestic crypto trading volumes.
Signals broader global appetite for bitcoin, could influence worldwide market sentiment.
Counterpoint
Survey may overstate actual buying; investors could remain cautious.
Key entities
- companyCharles Schwab
Largest U.S. custodian for registered investment advisors, provider of Schwab Crypto services.
- cryptocurrencyBitcoin
Leading digital asset whose investor demand is measured in the survey.



