DA Davidson reiterates Tractor Supply stock rating on pet improvements
DA Davidson reiterated a Buy rating and $36.00 price target for Tractor Supply (TSCO) after visiting a store. The company's pet business showed improvement, with cat products now more prominent. TSCO's Q2 2026 earnings missed estimates, and it plans to close 75 Petsense stores. Analysts have mixed views on the stock.
How this was made
The 30-second read
Why it matters
The earnings miss and store‑closure plan create short‑term downside pressure, but the pet‑category revamp offers a longer‑term catalyst.
Market read
TSCO's earnings miss and analyst actions may drive short‑term price weakness, while pet‑category initiatives could support a rebound.
What to watch
Potential upside from the revamped pet aisle and cat‑product focus could improve future same‑store sales.
Background
Tractor Supply posted Q2 2026 earnings that missed expectations, prompting analysts to adjust price targets and reaffirm ratings.
Ticker impact
DA Davidson reiterated a Buy rating and $36 price target for Tractor Supply (TSCO) after the company reported Q2 2026 earnings miss and announced store closures.
likely pressure as the market prices in the earnings miss and lowered guidance
The rating repeat follows a disappointing earnings release and a cut to long‑term targets, which typically weighs on the stock.
Market effects
Retail farm‑and‑garden sector may see modest weakness as a peer reports lower sales.
U.S. consumer discretionary sentiment could be slightly dampened.
Limited to U.S. retail investors; no broader macro impact.
Counterpoint
Some investors may view the price target cut as an overreaction and see buying opportunity at current levels.
Key entities
- AnalystDA Davidson
Reiterated Buy rating and set $36 price target for TSCO.
- AnalystMizuho
Lowered price target to $28, maintaining Neutral.
- AnalystGuggenheim
Maintained Buy rating with $40 target.



