Recent deals in Vietnam point to a quieter, more negotiated market
Jollibee Foods sold an 11% stake in Highlands Coffee to Viet Thai International for $88M, valuing the chain at $800M. Keppel sold a 40% stake in Empire City for $267M. Vietnam's M&A activity fell 68% YoY to $1.82B, with divestments leading. Deals are often privately negotiated, with restructuring common. Ansarada tracked 49 deals, noting transaction readiness and diligence challenges.
How this was made

The 30-second read
Why it matters
These transactions signal a maturing market where sellers prioritize speed and certainty over auction price discovery, influencing valuation expectations for future deals.
Market read
The disclosed deals provide fresh data on Vietnam's private‑deal landscape, offering traders insight into emerging‑market exposure and potential price moves in the involved stocks.
What to watch
Potential tax or regulatory hurdles in Vietnam could delay cash receipt, affecting the net benefit of the sale.
Background
Vietnam's deal market is shifting toward negotiated, private transactions, with several high‑value stake sales reported in 2026.
Ticker impact
VinFast announced a $530 million divestment as part of Vietnam's recent deal activity.
likely downward pressure as investors price in the divestiture
A multi‑hundred‑million stake sale is a material corporate action that typically depresses the issuer's share price in the short term.
Market effects
Highlights growing M&A and divestiture activity in Vietnam's consumer and real‑estate sectors.
May boost investor interest in Vietnam‑focused funds and ETFs as deal flow picks up.
Limited to emerging‑market investors; no direct impact on major global indices.
Counterpoint
The divestment could free capital for growth initiatives, offering a buying opportunity if the market overreacts.
Key entities
- CompanyJollibee Foods Corporation
Sold an 11% stake in Highlands Coffee for $88 million.
- CompanyKeppel Corp
Agreed to sell its 40% stake in the Empire City project for $267 million.
- CompanyVinFast
Completed a $530 million divestment, the largest deal mentioned.




