TD Cowen Raises Strive ($ASST) Price Target 27% to $56 on Faster Bitcoin (BTC) Accumulation
TD Cowen raised its price target for Strive, Inc. (ASST) to $56 from $44, citing faster Bitcoin (BTC) accumulation. Strive's BTC holdings grew to 35,595, exceeding estimates. The company issued $630M in preferred shares to fund purchases, maintaining a debt-free balance sheet. Analysts highlight the strategy of financing via preferred equity to grow BTC holdings without issuing common stock.
How this was made

The 30-second read
Why it matters
The analyst upgrade and sizable preferred share raise provide fresh capital for further bitcoin accumulation, likely supporting the stock price.
Market read
First‑time disclosure of a major capital raise and analyst target increase makes this a high‑impact corporate‑action story for ASST.
What to watch
Potential dilution of existing preferred shareholders and the reliance on bitcoin price stability.
Background
Strive, Inc. (NASDAQ:ASST) is a publicly‑traded company that holds a large bitcoin treasury and finances purchases via preferred equity.
Ticker impact
TD Cowen raised its price target on Strive to $56 and the company priced a $630 M preferred share offering, both disclosed for the first time.
likely upward pressure as the market prices in the higher target and new funding for bitcoin purchases
The price‑target lift reflects stronger‑than‑expected bitcoin accumulation, and the $630 M preferred issuance provides fresh capital without diluting common equity.
Market effects
May boost sentiment for other publicly‑traded bitcoin‑treasury companies as competition intensifies.
U.S. crypto‑exposure stocks could see modest gains.
Limited to crypto‑focused equity segment.
Counterpoint
The preferred share issuance could signal cash‑flow pressure and may lead to short‑term volatility.
Key entities
- analystTD Cowen
Research firm that raised the price target and highlighted the bitcoin buying pace.
- companyStrive, Inc.
Bitcoin‑treasury company that issued a $630 M preferred share offering.


