Fox earnings ahead: Can ad strength offset World Cup hangover?
Fox Corp. reports Q1 2027 earnings on November 2, with analysts expecting $2.06 EPS on $4.32B revenue, up 36% and 16% YoY. Despite Fox News ratings declining 27%, analysts upgraded Fox to Buy, citing ad growth at Tubi and sports advertising. The stock trades at a forward P/E of 10.17, with a mean price target of $76.50, implying 34% upside.
How this was made
The 30-second read
Why it matters
The BofA upgrade and higher price target provide a fresh catalyst that could drive short‑term buying, while earnings results later in the day will confirm the outlook.
Market read
Analyst upgrade ahead of earnings adds actionable insight for traders; the upcoming earnings release will further shape price direction.
What to watch
Potential continued decline in Fox News ratings and uncertainty around linear ad revenue could offset the upgrade.
Background
Fox Corp. is set to report Q1 FY2027 results; analysts expect growth but note recent ratings declines and reliance on World Cup ad tailwinds.
Ticker impact
BofA upgraded Fox to Buy and raised its price target to $85 ahead of the Q1 FY2027 earnings release.
likely upward pressure as investors price in the upgraded rating and higher target.
The upgrade is a fresh, material change in analyst stance with a concrete price target, which typically moves the stock in the short term.
Market effects
Media and advertising sector may see renewed focus on ad‑spending trends ahead of earnings.
U.S. media stocks could be influenced by Fox's earnings outlook.
Limited to U.S. equity markets; no direct global macro impact.
Counterpoint
If the World Cup boost was a one‑off, the upgrade may be premature and the stock could face pressure.
Key entities
- companyFox Corp.
U.S. media conglomerate (ticker FOX).
- analystBofA Securities
Upgraded Fox to Buy and raised price target to $85.



