Spain's competition watchdog plans to sanction Apple, Amazon
Spain's competition watchdog, CNMC, opened new sanction proceedings against Apple and Amazon for allegedly failing to comply with a 2023 order to end anti-competitive practices involving Apple products on Amazon's Spanish site. The regulator previously fined the companies 194M euros for restricting resellers and advertising. The investigation may take up to three months.
How this was made

The 30-second read
Why it matters
The CNMC council determined in October 2025 that the companies did not comply with a July 2023 stop order until May 2025, prompting new sanction proceedings that may last up to three months.
Market read
Formal escalation of competition enforcement against both Apple and Amazon increases perceived regulatory risk and potential compliance costs in the EU marketplace ecosystem.
What to watch
The article does not state the size of any new penalty or the exact remedies being sought, so near-term trading may hinge more on procedural headlines than on quantified financial impact.
Background
Spain’s CNMC previously fined Apple and Amazon in 2023 over agreements restricting Apple resellers and limiting advertising and promotions on Amazon’s Spanish site.
Ticker impact
CNMC opened new sanction proceedings against Apple for not removing anti-competitive Amazon Spain clauses until May 2025, despite a July 2023 stop order.
Likely downward pressure as markets price higher regulatory risk and possible remedies tied to the CNMC proceedings.
The article describes a formal escalation from a prior fine to new sanction proceedings, which typically increases uncertainty around compliance costs and potential additional penalties.
CNMC opened new sanction proceedings against Amazon for failing to end anti-competitive practices tied to Apple product sales on Amazon’s Spanish website.
Likely negative bias as investors weigh the risk of further fines and mandated changes to marketplace policies.
The regulator cites delayed compliance after a 2023 order and references prior fines, implying the new proceedings could lead to additional enforcement outcomes.
Market effects
Highlights heightened scrutiny of Big Tech marketplace and distribution practices in the EU, potentially pressuring other platform operators and brand ecosystems.
Spain-focused competition enforcement could spill into broader EU expectations for compliance timelines and contractual clauses.
Sets a precedent for how regulators may escalate from fines to new sanction proceedings when compliance is delayed, affecting global platform conduct risk.
Counterpoint
Opening proceedings does not prejudge the outcome, so the market may over-discount until specific remedies or penalty amounts are clarified.
Key entities
- regulatorNational Commission on Markets and Competition (CNMC)
Spain’s competition watchdog opening new sanction proceedings for alleged non-compliance with an anti-competitive practices order.
- companyApple
Subject of CNMC sanction proceedings for delayed removal of disputed contractual clauses affecting Apple product sales on Amazon Spain.
- companyAmazon
Subject of CNMC sanction proceedings for delayed compliance with an order related to anti-competitive practices on Amazon Spain.


