1 Dividend King to Buy Before the New Year and Hold Forever
Colgate-Palmolive (CL) surged 12.3% in October, outperforming its peers and the sector ETF. The company reported 3% EPS growth and 3.6% organic sales growth in Q3, raising its full-year revenue guidance to 4-5%. It is considered a strong long-term investment due to its 63-year dividend-hiking streak and defensive stock properties.
How this was made

The 30-second read
Why it matters
Guidance tightening and steady dividend growth reinforce the stock's defensive narrative but offer limited upside.
Market read
Reinforces defensive positioning in a volatile market; modest impact on broader indices.
What to watch
Potential brand divestitures (Irish Spring, Speed Stick) could unlock cash and improve returns if executed.
Background
The article frames Colgate-Palmolive as a long‑term dividend king amid a market rotation from AI‑heavy tech to defensive consumer staples.
Ticker impact
Colgate-Palmolive reported Q3 EPS up 3% and narrowed full-year revenue guidance to 4-5% from 2-6%, a fresh guidance update.
limited upside as investors price in modest growth; potential pressure if expectations were higher.
The new guidance is modest and aligns with defensive positioning; no catalyst for a sharp move.
Market effects
Highlights continued rotation into consumer staples amid AI‑related tech weakness.
U.S. market focus on defensive stocks; limited global ripple.
Modest, as the story is specific to a large U.S. consumer staple.
Counterpoint
The modest guidance may signal slowing momentum; investors could favor higher‑growth peers.
Key entities
- CompanyColgate-Palmolive
U.S. consumer‑staples firm and Dividend King.


