Fox ad revenue jumps 47% to $2.08 billion on World Cup and election advertising
Fox Corporation reported that advertising revenue rose 47% year over year to $2.08 billion for the quarter ending September 30, 2026. The surge was driven by the 2026 FIFA World Cup, early spending on the 2026 U.S. midterm elections and growth of the Tubi streaming service. CEO Lachlan Murdoch said the boost reflects a unique set of events that are unlikely to repeat in future quarters. The company also posted total revenue of $4.57 billion, up 22%, and net income of $957 million, up 57%.
Why it matters
The company’s earnings release notes that the advertising surge helped deliver record first‑quarter revenue and adjusted EBITDA, improving profitability for fiscal 2027. However, Fox warned that election‑related ad spending will decline after the November vote, suggesting the ad revenue growth may not be sustainable.
Key facts
- 1Advertising revenue increased 47% to $2.08 billion versus $1.41 billion in the same quarter of 2025. finance.yahoo.com
- 2Total revenue for the quarter was $4.57 billion, up $833 million or 22% from $3.74 billion a year earlier. ppc.land
- 3Net income rose 57% to $957 million, with diluted earnings of $2.20 per share versus $1.32 a year earlier. ppc.land
- 4Advertising accounted for $2.081 billion of total revenue, nearly matching distribution fees of $2.084 billion. ppc.land
- 5Television advertising revenue grew 60% to $1.708 billion, driven primarily by World Cup sports programming and higher pricing. ppc.land
- 6CEO Lachlan Murdoch said the World Cup and election advertising were unique events that will not repeat on the same calendar. ppc.land
Summary written by AlphAI AI Desk from 2 of 2 sources. Not investment advice. Figures are as stated by the linked sources.