Loop Capital downgrades Apple to Hold, cuts price target to $330
Loop Capital lowered its rating on Apple from Buy to Hold on October 20, 2026. The firm cut its price target to $330 from $370 and reduced its EPS estimate to $11.00 from $12.00. It now assumes roughly 13 million iPhone units removed from the second‑half 2026 schedule will not be recovered, trimming September and December shipments by about 10% to a December forecast of 79 million units versus the Street’s 85 million. The analyst also lowered the average iPhone selling price to $1,123 for the rest of 2026 and cut the 2027 EPS outlook to $9.76.
Why it matters
The lower price target and EPS guidance suggest a bearish outlook that could pressure Apple’s share price, which was trading near $343. Loop’s shipment and pricing assumptions imply reduced revenue and margin outlook for 2026‑27, potentially affecting investors’ valuation models.
Key facts
- 1Loop Capital downgraded Apple to Hold from Buy on October 20, 2026. investing.com
- 2The firm cut its price target to $330 from $370. investing.com
- 3EPS estimate was reduced to $11.00 from $12.00. investing.com
- 4Loop expects about 13 million iPhone units removed from the second‑half 2026 plan will not be replaced. appleinsider.com
- 5It trims September and December shipments by roughly 10%, forecasting 79 million iPhones in the December quarter versus the broader estimate of 85 million. finance.yahoo.com
- 6Average iPhone selling price for the remainder of 2026 was cut to $1,123 from $1,239. appleinsider.com
Summary written by AlphAI AI Desk from 15 of 15 sources. Not investment advice. Figures are as stated by the linked sources.