KFC to switch U.S. beverage supplier from PepsiCo to Coca‑Cola

KFC, the U.S. arm of Yum! Brands, has signed a deal with Coca‑Cola to become its beverage partner for all U.S. locations, ending a four‑decade relationship with PepsiCo. The rollout will begin in January and be completed by spring 2027 across 3,718 restaurants. The announcement lifted Yum! shares 2.7%, nudged Coca‑Cola up 0.2% and pushed PepsiCo down 0.7%.

Investors see a direct hit to PepsiCo’s food‑service volume as it loses a major U.S. client, while Coca‑Cola gains a sizable away‑from‑home concentrate stream. Yum! Brands’ stock rose on the news, reflecting market approval of the new partnership.

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