$CRTO

Mesrobian Edmond sold (to issuer) 32,187 shares of CRTO

Mesrobian Edmond sold (to issuer) 32,187 shares of Criteo S.A. (CRTO) on 2026-07-29.

Original reporting
SEC EDGAR · Mesrobian Edmond
Published Jul 29, 2026, 8:02 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Jul 29, 2026, 8:23 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$CRTO
Neutral
medium confidence
Mentioned
$CRTO
Relevance
3/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$CRTONeutralLow
01

Why it matters

The newest concrete fact is the director’s sale of 32,187 shares to the issuer on 2026-07-29, leaving 0 shares afterward. With no disclosed price/value, traders should treat it as low-signal for valuation.

02

Market read

A routine insider Form 4 sale with limited incremental information for trading decisions.

03

What to watch

The transaction’s price and total value are not disclosed, and there is no 10b5-1 plan context; without those, the signal strength is weak.

Relevance 3/10Novelty 3/10Timing: filed 2026-07-29 after-hours (16:02 ET)

Background

The filing is a SEC Form 4 insider transaction for Criteo S.A. (CRTO), reported by a director.

Company-level read

Ticker impact

$CRTONeutralMedium confidence
Context

Criteo director Mesrobian Edmond sold 32,187 shares to the issuer on 2026-07-29, with post-transaction holdings reduced to 0 shares.

Expected impact

Likely limited near-term impact; any effect would be sentiment-driven and small given the lack of price/value disclosure.

Evidence & confidence

Form 4 confirms the transaction and that holdings after the sale are 0, but the filing provides no price or total value, and the code D suggests a structured issuer-related sale rather than an open-market bearish bet.

Market effects

No clear sector read-through from a single director Form 4 sale.

None indicated.

None indicated.

Counterpoint

Code D sales to the issuer can be mechanical (plan participation or buyback mechanics), so the 0-share outcome may not reflect a bearish view on Criteo fundamentals.

Key entities

  • Criteo S.A.

    Subject of the Form 4 insider transaction; director sold shares to the issuer on 2026-07-29.

  • Mesrobian Edmond

    Director who reported the sale; holdings after transaction are 0 shares.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

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