$CRTO

Picard Rachel sold (to issuer) 53,488 shares of CRTO

Picard Rachel sold (to issuer) 53,488 shares of Criteo S.A. (CRTO) on 2026-07-29.

Original reporting
SEC EDGAR · Picard Rachel
Published Jul 29, 2026, 8:02 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Jul 29, 2026, 8:23 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$CRTO
Neutral
high confidence
Mentioned
$CRTO
Relevance
3/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$CRTONeutralLow
01

Why it matters

The newest concrete fact is the reported sale of 53,488 shares by a director to the issuer on 2026-07-29, leaving 0 shares after the transaction.

02

Market read

Traders may monitor for insider activity trends, but this specific filing lacks price/value and does not introduce new operating or regulatory information.

03

What to watch

No transaction price or total value is provided, and the filing does not clarify whether the sale is tax-related, scheduled, or tied to equity compensation mechanics.

Relevance 3/10Novelty 3/10Timing: dated 2026-07-29, after-hours filing timestamp

Background

The article is an SEC Form 4 insider transaction disclosure for Criteo S.A. (CRTO).

Company-level read

Ticker impact

$CRTONeutralHigh confidence
Context

Criteo director Picard Rachel sold 53,488 shares to the issuer on 2026-07-29, with post-sale holdings reported as 0 shares.

Expected impact

Low near-term impact; any move would be more sentiment/flow-driven than fundamentals.

Evidence & confidence

Form 4 discloses the transaction and resulting holdings, but provides no price, no change in business outlook, and no indication of distress or new commitments.

Market effects

Minimal; this is company-specific insider transaction data with no sector-wide catalyst.

None indicated.

None indicated.

Counterpoint

The sale is to the issuer and may be part of a planned liquidity event (even though no 10b5-1 plan is stated), so it may not reflect bearish fundamentals.

Key entities

  • Criteo S.A.

    Subject of the Form 4 insider transaction disclosure (CRTO).

  • Picard Rachel

    Director who sold 53,488 shares to the issuer on 2026-07-29.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

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Criteo S.A. (CRTO): Results of Operations and Financial Condition

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