Westpac tops Financial Counselling Australia’s latest ‘Rank the Banks’ report
Financial Counselling Australia (FCA) has released its latest ‘Rank the Banks’ report, which also includes non-bank lenders and debt collectors. The triennial report card, last published in December 2023, looks at how lenders and debt collectors treat people experiencing financial hardship. The findings in the latest report in this long-running series show there has been meaningful progress among the big four banks.
How this was made

The 30-second read
Why it matters
The report provides comparative hardship-performance scores and qualitative counselor feedback. It may influence conduct-risk perception and reputational sentiment, but it does not announce new regulatory actions, penalties, or financial guidance for the named institutions.
Market read
Traders may monitor conduct and customer-hardship narratives for Australian lenders, but the article lacks new enforcement or financial disclosures that would typically drive a material repricing.
What to watch
The article does not provide methodology details, sample representativeness, or whether scores correlate with actual losses, provisions, or regulatory findings, which limits tradability.
Background
Financial Counselling Australia’s triennial ‘Rank the Banks’ report grades big four banks, non-bank lenders, and debt collectors on hardship practices and adherence to 10 principles.
Ticker impact
PRA Australia is rated worst among debt collectors (4.6) in the FCA hardship report.
Low impact; any repricing would require follow-on regulatory or financial disclosures not present here.
The article provides a relative score but no new enforcement, fines, or quantified cost implications.
Market effects
Highlights conduct and hardship-handling expectations across Australian lenders and debt collectors, potentially influencing investor focus on customer remediation and compliance risk.
Primarily relevant to Australian financials and debt-collection names; could affect AU investor sentiment around responsible lending practices.
Limited direct global impact, but reinforces a broader international trend toward trauma-informed hardship support and earlier intervention.
Counterpoint
Survey rankings may not translate into measurable financial outcomes; without regulator action or quantified remediation costs, price impact may be muted.
Key entities
- nonprofit/consumer advocacyFinancial Counselling Australia (FCA)
Released the triennial ‘Rank the Banks’ hardship report based on ratings from financial counsellors.
- bankWestpac
Highest-rated big four bank in the report (7.6), described as tailoring solutions to customer circumstances.
- bankANZ
Lowest-rated big four bank in the report (6.3), graded lowest on nine of ten hardship principles.
- debt collectorCredit Corp
Highest-rated debt collector (7.6), equalling Westpac for top overall debt-collector rating.
- non-bank lenderProspa
Worst-rated non-bank lender (2.5) on hardship principles.



