Friend Matthew sold $102K of NKE

Nike's China revenue fell 26% YoY to $1.18B in Q1 2027, its steepest drop in nine quarters, amid competition from local brands like ANTA and Li Ning, weaker consumer spending, and discounting. Global revenue declined 4% to $11.21B. Nike plans to restructure sales channels and localize products to rebound.

Barclays raised its price target on Nike to $45, while Wolfe Research initiated coverage with a $28 target. Nike's stock closed at $38.32, above the Street's average target of $36.50. Barclays' upgrade was based on a higher valuation multiple, not improved earnings estimates. Analysts expect Nike's revenue to decline in fiscal 2027 but grow slightly in fiscal 2028. Nike's management cited weak lifestyle demand as a key challenge.

Lululemon (LULU) and Under Armour (UAA) shares fell 4% each, while Nike (NKE) dropped 2% amid a broader retail selloff. Lululemon reported Q2 FY2026 revenue of $2.42B, down 4.3% YoY, and lowered full-year guidance. The SPDR S&P Retail ETF (XRT) declined 2%, less than the athletic apparel sector. U.S. retail sales rose 0.8% in September, contrasting with the selloff driven by sentiment toward premium apparel.

Barclays raised its price target for Nike (NKE) to $45 from $37, citing stable shares and a potential bottom. Nike's dividend yield is 4.49% with a 72% payout ratio. The stock is trading at a 45.1% discount to its intrinsic value of $68.34. Insiders and gurus show mixed but overall positive sentiment.

Barclays raised its price target for Nike to $45 from $37. The company's stock was trading at $37.53, down 0.92%. JP Morgan also assigned a Sell rating to Nike, according to the report.

Nike hosted its After Dark Tour 10K for 5,000 women in London, aiming to empower female runners. The event follows Nike's revenue decline and restructuring. Seema Simmons, Nike's VP of North America running, led the initiative. Nike reported a 4% revenue decline to $11.2B for fiscal Q1 2027 and forecasts further drops. The company's shares fell to a 13-year low. The event seeks to reconnect with women runners, addressing safety concerns highlighted by a 2024 Adidas survey.