Sohu (SOHU) Q2 2026 Earnings Call Transcript
Sohu.com Limited (SOHU) reported Q2 2026 revenue of $136 million, up 7% YoY but down 4% QoQ. Online games were $116 million, up 10% YoY, while marketing services were $15 million. GAAP net income was $0.2 million after a ~$30 million tax reversal; non-GAAP net income was $0.5 million. The company also said it repurchased 9.4M ADS for ~$124M and authorized more up to $150M. Q3 guidance: marketing services $40M-$50M; online games $105M-$150M.
How this was made

The 30-second read
Why it matters
The key tradable elements are the Q2 earnings improvement driven by a $30M tax reversal, mixed segment revenue trends, and explicit Q3 2026 guidance ranges that imply a sizable year-over-year decline in online game revenues. The board also authorized additional repurchases up to $150M, which can partially offset dilution or sentiment.
Market read
This is a primary earnings and guidance disclosure with concrete revenue ranges and a capital return update, likely driving near-term positioning in SOHU.
What to watch
Traders may overweight the tax benefit and miss that Changyou segment operating profit rose year over year, while marketing services showed sequential improvement.
Background
Sohu.com Limited held its Q2 2026 earnings call, covering continuing operations, segment performance (Sohu Media Platform, Changyou), and capital return via an open-ended share repurchase authorization.
Ticker impact
Sohu reported Q2 2026 revenue, GAAP/non-GAAP net income after a $30M tax reversal, and provided Q3 2026 segment revenue guidance.
Likely choppy reaction: investors may focus on underlying game revenue decline implied by Q3 guidance versus the one-off tax benefit.
The article includes concrete Q2 results plus explicit Q3 revenue ranges for marketing services and online games, which are the key forward-looking drivers. The tax reversal boosts GAAP/non-GAAP earnings, but the guidance suggests ongoing contraction in online games.
Market effects
Provides a read-through on Chinese online gaming and social media monetization trends, especially the durability of TLBB franchise revenue.
May influence sentiment toward China internet/gaming ADRs based on segment guidance and profitability normalization.
Limited direct global spillover, but can affect risk appetite for small-cap China internet names around earnings season.
Counterpoint
The tax reversal may be viewed as a temporary accounting swing, but the company also cites online game revenues exceeding prior guidance and continued TLBB content updates.
Key entities
- companySohu.com Limited
Reported Q2 2026 results, provided Q3 2026 guidance, and disclosed an open-ended share repurchase authorization.
- executiveJoanna Lv
CFO who presented segment financials and Q3 2026 revenue and net loss guidance ranges.


