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SEC EDGARSEP 91 min read$JILL

Webb Mark W. sold $102K of JILL

Webb Mark W. (EVP, CFO & COO) sold 5,086 shares of J.Jill, Inc. (JILL) at $20.15 ($0.10M total) on 2026-09-04 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · Webb Mark W.
Published Sep 9, 2026, 8:19 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Sep 9, 2026, 8:35 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
About AlphAI AI DeskScoring methodologyReport an issue
AlphAI market briefInsider activity
Primary signal
$JILL
Neutral
medium confidence
Mentioned
$JILL
Relevance
3/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$JILLNeutralLow
01

Why it matters

Provides fresh data on insider activity for J.Jill Inc.

02

Market read

Small insider sale; limited trading relevance.

03

What to watch

Sale executed under pre-arranged 10b5-1 plan, reducing informational value.

Relevance 3/10Novelty 4/10Timing: sale filed on 2026-09-04, reported 2026-09-09

Background

Form 4 filing discloses insider transactions required by SEC.

Company-level read

Ticker impact

$JILLNeutralMedium confidence
Context

EVP/CFO/COO Webb Mark W. sold 5,086 shares for $102,482.90 via a 10b5-1 plan.

Expected impact

Potential short-term downward pressure on JILL stock.

Evidence & confidence

Sale size is modest relative to holdings; market reaction likely limited.

Market effects

Sector

Minimal impact on apparel retail sector.

Regional

None.

Global

Low.

Counterpoint

What could challenge this read

Insider may be diversifying; sale does not imply negative outlook.

Key entities

  • Company
    J.Jill, Inc.

    Apparel retailer listed on NYSE under ticker JILL.

  • Individual
    Webb Mark W.

    Executive Vice President, CFO & COO of J.Jill.

Read at source← All news

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

JILL insider trading history →

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