1-800-Flowers (NASDAQ: FLWS) CFO gets 81K-share grant at $0.00
1-800-Flowers' CFO, James M. Langrock, received 81,157 shares of Class A Common Stock as grants on September 11, 2026, at $0.00 per share. The grants were not part of a Rule 10b5-1 trading plan, according to the company's filing.
How this was made
The 30-second read
Why it matters
The CFO's grant modestly raises his direct holdings to 438,656 shares, but the zero price and absence of a trading plan limit any immediate price effect.
Market read
Primary disclosure of a small insider grant; low trading relevance.
What to watch
The lack of a 10b5‑1 plan could raise questions about timing of future sales, but no concrete evidence of intent.
Background
Form 4 filings disclose insider transactions; grants are non‑cash awards that increase insider stake.
Ticker impact
CFO James M. Langrock was granted 81,157 shares of Class A Common Stock on Sep 11, 2026, disclosed via a Form 4 filing.
Minimal impact; share price likely unchanged.
Small insider grant, no cash outlay, and no trading plan suggest no immediate market reaction.
Market effects
None; the grant is company‑specific and does not affect the broader retail/flower sector.
None; limited to FLWS investors.
None
Counterpoint
Even small insider grants can signal confidence; some traders may view the increase in CFO ownership as a subtle bullish cue.
Key entities
- personJames M. Langrock
Chief Financial Officer & SVP of 1‑800‑Flowers
- company1‑800‑Flowers Com Inc.
NASDAQ‑listed retailer of flowers and gifts (ticker FLWS)




