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SEC EDGARSEP 171 min read$WDAY

DUFFIELD DAVID A sold $18.6M of WDAY

DUFFIELD DAVID A sold 96,545 shares of Workday, Inc. (WDAY) at an average of $192.28 ($190.71–$194.39, $18.56M total) across 5 trades on 2026-09-15 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · DUFFIELD DAVID A
Published Sep 17, 2026, 8:24 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Sep 17, 2026, 8:35 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
About AlphAI AI DeskScoring methodologyReport an issue
AlphAI market briefInsider activity
Primary signal
$WDAY
Bearish
medium confidence
Mentioned
$WDAY
Relevance
6/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$WDAYBearishMed
01

Why it matters

The disclosed sale may trigger short-term price volatility as investors reassess insider confidence.

02

Market read

Insider sell of $18.6M is material and could influence Workday's stock price in the near term.

03

What to watch

Potential tax planning or diversification motives; no immediate operational concerns disclosed.

Relevance 6/10Novelty 7/10Timing: post-market 2026-09-15

Background

Form 4 filings disclose insider transactions; a 10b5-1 plan indicates pre-scheduled sales.

Company-level read

Ticker impact

$WDAYBearishMedium confidence
Context

Insider David A. Duffield sold 96,545 shares (~$18.6M) of Workday via a 10b5-1 plan, reducing his stake to 105,049 shares.

Expected impact

Possible modest downside pressure over the next few days.

Evidence & confidence

The sale size is material for a mid-cap and the insider holds a 10% stake, suggesting the market may react to the reduction in ownership.

Market effects

Sector

Minimal; reflects only on Workday's governance rather than broader HR software sector.

Regional

None; company is US-listed.

Global

Limited to investors tracking insider activity.

Counterpoint

What could challenge this read

The sale could be routine liquidity planning via 10b5-1, not a negative signal.

Key entities

  • Insider
    David A. Duffield

    Co-founder and 10% owner of Workday.

  • Company
    Workday, Inc.

    Provider of enterprise cloud applications for finance and HR.

Read at source← All news

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

WDAY insider trading history →

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