$TCOM

Analysts’ Top Consumer Cyclical Picks: Trip.com Group Sponsored ADR (TCOM), On Holding AG (ONON)

Analysts at Bank of America Securities reiterated Buy ratings on Trip.com Group (TCOM) and On Holding AG (ONON). TCOM has a $60 price target (vs. $40.43 close), while ONON has a $43 target (vs. $27.15 close). Both have Strong Buy consensus ratings with significant upside potential.

Original reporting
Published Sep 18, 2026, 9:11 AM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Sep 18, 2026, 9:56 AM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
Analysts’ Top Consumer Cyclical Picks: Trip.com Group Sponsored ADR (TCOM), On Holding AG (ONON) — source image
Decision brief

The 30-second read

$TCOMBullishMed
01

Why it matters

The new coverage could trigger buying pressure and raise short‑term volatility for both stocks.

02

Market read

Analyst upgrades provide fresh catalysts for the two ADRs, potentially influencing consumer‑cyclical sector sentiment.

03

What to watch

Potential macro‑headwinds in travel demand and competitive pressure on On Holding.

Relevance 6/10Novelty 5/10Timing: report released today

Background

Two analysts issued fresh Buy ratings with elevated price targets for Trip.com ADR (TCOM) and On Holding AG (ONON).

Company-level read

Ticker impact

$TCOMBullishMedium confidence
Context

Analyst Joyce Ju reiterated a Buy rating with a $60 price target, the first report of this rating today.

Expected impact

Short‑term price pressure upward if investors follow the new target.

Evidence & confidence

New analyst coverage with a higher target provides fresh catalyst for the ADR.

$ONONBullishMedium confidence
Context

Analyst Thierry Cota reiterated a Buy rating with a $43 price target, first report of this rating today.

Expected impact

Mid‑term price lift as investors adjust expectations.

Evidence & confidence

Fresh analyst endorsement and higher target create a new actionable signal.

Market effects

Positive analyst sentiment may lift other consumer‑cyclical names.

Limited to markets where ADRs trade (US).

Minor, confined to the two ADRs.

Counterpoint

Analysts may be overly optimistic; price targets could be unrealistic given recent lows.

Key entities

  • Joyce Ju

    Bank of America Securities analyst covering Trip.com.

  • Thierry Cota

    Bank of America Securities analyst covering On Holding.

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