REX's ASSX ETF Puts 2X Leverage on Strive's Bitcoin Bet
REX Shares and Tuttle Capital launched the ASSX ETF, offering 2x daily leverage on Strive's stock performance. Strive holds 25,000 Bitcoin, with shares up 6.4% on Friday. ASSX resets daily, making it more suited for short-term trading. Strive's valuation is influenced by Bitcoin prices and its capital-raising strategies.
How this was made

The 30-second read
Why it matters
The product offers a new way to amplify moves in Strive, likely increasing trading activity and volatility in both the ETF and its underlying stock.
Market read
Introduces a novel leveraged vehicle for crypto‑linked equities, likely boosting activity in the niche sector.
What to watch
Potential regulatory scrutiny of leveraged crypto‑linked products could affect both ASSX and ASST.
Background
REX Shares and Tuttle Capital introduced ASSX, a 2x daily leveraged ETF tracking Strive's common stock, expanding the suite of crypto‑sensitive leveraged products.
Ticker impact
Strive (ASST) is the underlying stock for the newly launched 2x leveraged ETF ASSX that seeks to deliver 200% of its daily performance.
Expect heightened intraday price swings in ASST as traders use ASSX for leveraged exposure.
New product creates immediate demand for the underlying shares; leveraged ETFs typically amplify underlying price moves.
Market effects
Adds another leveraged option in the crypto‑linked equity niche, potentially drawing capital from other crypto‑related ETFs.
Primarily U.S. equity market, with spill‑over effects on crypto‑related stocks.
Limited to investors seeking leveraged exposure to Bitcoin treasury companies.
Counterpoint
Leveraged ETFs can suffer severe decay; long‑term holders may face losses despite bullish Bitcoin outlook.
Key entities
- CompanyStrive
Publicly traded Bitcoin treasury company (ticker ASST).
- Asset ManagerREX Shares
Issuer of the ASSX leveraged ETF.
- Asset ManagerTuttle Capital Management
Co‑issuer of the ASSX leveraged ETF.





