Meta unveils Muse Charm handheld device as AI agent's user base grows

Meta's CEO, Mark Zuckerberg, unveiled Muse Charm, a keychain-sized AI device with a fingerprint sensor and real-time voice interactivity, set to launch in December. Muse, Meta's AI assistant, has become the most downloaded app in the US, offering tasks like ordering groceries and managing finances. Meta's stock has rebounded since Muse's launch, adding $300 billion to its market cap. Zuckerberg also announced new Ray-Ban styles and VR glasses, with Muse integration planned.

Amazon blocked Meta's Muse shopping bot, leading Meta to partner with Walmart, Wayfair, and Sephora. Meta's shares surged 37.3% in a month, adding $500B in market cap, while Amazon's shares fell 5.85% in the same period. Amazon's ad business, generating $19.8B in Q2 2026, relies heavily on product discovery, which Muse threatens to disrupt.

Meta Platforms introduced Muse, an AI personal agent, alongside new hardware products. CEO Mark Zuckerberg outlined plans to expand Meta's ecosystem, including smart glasses and VR glasses. Shares rose 4% to $773. Analysts from Morgan Stanley and JPMorgan commented positively, with JPMorgan raising its price target to $920. Meta aims to monetize Muse through subscriptions and transaction fees.

Meta Platforms (META) stock surged over 11% after its AI agent 'Muse' gained traction. Analysts raised price targets to $995, citing potential $50B revenue and $38B added to annual revenue. Muse's growth could boost Meta's profitability, with gross margins up to 76%.

Meta's Muse app topped free app downloads, displacing ChatGPT. Muse's popularity stems from its low entry barrier, cost savings, and high security. Tencent and Alibaba's shares surged, rising 7% and 4% respectively, due to their suitable ecosystems for AI agents. Both companies have invested heavily in AI-related fields, with Tencent's turnover reaching 32.1 billion HKD. Muse's success highlights the potential of consumer AI, benefiting Chinese tech giants with established ecosystems.

NVIDIA reported record Q2 2027 revenue of $96.2B, up 106% YoY, driven by AI infrastructure demand. Key customers AWS, Meta, Microsoft, and OpenAI are deploying millions of NVIDIA GPUs, with AWS planning 2M additional GPUs by 2028. NVIDIA expects Q3 2027 revenue of ~$108B, highlighting ongoing AI boom.