$NKE

NIKE, Inc. 2026: Revenue $11.21B, EPS $0.48— 10-Q Summary

NIKE, Inc. reported Q2 2026 revenues of $11.21B, down 4.3% YoY, and EPS of $0.48, down 2% YoY. Net income was $712M, down 2.1% YoY. Revenue declines were driven by Greater China, EMEA, and Converse. NIKE Direct sales fell 8% while wholesale remained stable. Footwear revenues declined 6%, while apparel rose 2%. The company announced a multi-year 'Pace' program with $1B pre-tax charges and $2.5B targeted savings by 2031.

Original reporting
Published Oct 2, 2026, 8:21 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Oct 2, 2026, 8:28 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
NIKE, Inc. 2026: Revenue $11.21B, EPS $0.48— 10-Q Summary — source image
Decision brief

The 30-second read

$NKEBearishMed
01

Why it matters

The earnings miss is likely to trigger a short‑term dip, but cost‑saving initiatives may provide upside over the longer term.

02

Market read

Nike's earnings miss is a primary market mover for the consumer discretionary sector.

03

What to watch

The multi‑year 'Pace' program targets $2.5B savings by 2031, which may mitigate longer‑term concerns.

Relevance 8/10Novelty 8/10Timing: after-hours release, impact expected pre-market next day

Background

Nike's Q3 2026 10‑Q shows a modest decline in revenue and earnings, with regional weakness offset by stable wholesale.

Company-level read

Ticker impact

$NKEBearishHigh confidence
Context

Nike reported Q3 2026 results with revenue down 4.3% YoY and EPS down to $0.48, indicating a material earnings miss.

Expected impact

downward pressure as investors price in lower revenue and EPS.

Evidence & confidence

Revenue decline in key regions and EPS contraction are fresh primary data; market typically reacts negatively to such misses for a large-cap like Nike.

Market effects

Footwear and apparel sector may see modest pullback as Nike's slowdown signals broader consumer softness.

Greater China and EMEA markets could face pressure due to Nike's regional weakness.

Nike's size means its earnings miss can weigh on global consumer discretionary sentiment.

Counterpoint

If the market overreacts, Nike's strong brand and upcoming 'Pace' cost‑saving program could support a rebound.

Key entities

  • Nike, Inc.

    Global athletic apparel and footwear manufacturer.

Related articles

$NKEMed

Freedom Broker Upgrades Nike (NKE) to Buy Despite Lowered Price

Freedom Broker upgraded Nike (NKE) to Buy with a lowered price target of $51 from $54, citing valuation appeal despite Q1 sales challenges in Greater China and the Middle East. NKE trades near $33.58, offering a 4.95% dividend yield and a GF Value™ of $72.64, suggesting significant undervaluation. Insider buying and mixed guru activity signal cautious optimism.

$NKEHighAI 8/10

Nike Revamps Strategy Again Amid Neverending Turnaround

Nike reported Q1 FY2027 revenue of $11.2B, down 4% YoY, below estimates. The company announced a restructuring plan, 'Pace,' to reduce supply and reorganize into three geographies. Nike foreshadowed workforce reductions, following earlier layoffs. Analysts suggest the turnaround may take years, with sales growth unlikely before 2028. Shares are down 47% YTD.

$NKEHighAI 8/10

Is Nike Actually Cheap, Or Just Waiting On Earnings?

Nike (NKE) reported a 5% revenue decline to $11.2B in Q1, with full-year guidance indicating a high single-digit drop. Performance categories grew, while lifestyle revenues shrank. The company aims for $2.5B in savings by 2030 and holds $8.4B in cash. Gross margins improved to 42.8%.

$NKEHighAI 8/10

Nike Stock Sinks as Sales Pressure Mounts. Its $2.5 Billion Cost-Cutting Is Set To Bring More Layoffs.

Nike shares fell 4% on Friday, extending losses after reporting a 4% revenue decline to $11.2B in Q1 and weaker-than-expected outlook. The company announced a $2.5B cost-cutting plan by 2031, including layoffs starting in 2027, to address sales pressure in key areas. Citi analysts maintained a 'neutral' rating, citing below-market sales guidance and delayed benefits from restructuring.

$NKEHighAI 8/10

Nike earnings analysis: questions answered and next catalysts

Nike (NKE) reported fiscal Q1 2027 on Oct 1, 2026, beating EPS estimates ($0.48 vs $0.44) but missing revenue ($11.21B vs $11.35B). Gross margin improved to 42.8%, and North America saw 2% growth. However, China sales fell 26%, and estimates have been cut. The stock was $33.59, down 54.96% over one year. Management expects revenue pressure to continue.

$NKEMed

Nike (NKE) vs Lululemon (LULU): Which is a Better Stock to Buy?

Nike (NKE) reported Q1 revenue of $11.21B, down 4%, and guided full-year revenue to fall by a high single-digit percentage. Lululemon (LULU) closed at $95.86, down nearly 50% over 12 months. Lululemon has higher profitability metrics, including a 12.78% net margin and 30.90% return on equity, compared to Nike's 6.70% and 22.14%, respectively. Both companies are experiencing revenue declines and have cut guidance. Short interest is higher in Lululemon.