$WDAY

DUFFIELD DAVID A sold $18.4M of WDAY

DUFFIELD DAVID A sold 98,446 shares of Workday, Inc. (WDAY) at an average of $187.07 ($183.86–$194.77, $18.42M total) across 11 trades on 2026-10-01 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · DUFFIELD DAVID A
Published Oct 5, 2026, 8:23 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Oct 5, 2026, 8:25 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$WDAY
Bearish
medium confidence
Mentioned
$WDAY
Relevance
6/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$WDAYBearishLow
01

Why it matters

The disclosed sale is the first public report of this transaction, making it a primary source.

02

Market read

Insider sell of $18M may weigh on WDAY price in the short term.

03

What to watch

Potential tax planning or diversification motives for the 10b5‑1 execution.

Relevance 6/10Novelty 7/10Timing: post‑market on filing day

Background

Form 4 filings disclose insider transactions; a 10b5‑1 plan indicates pre‑arranged sales.

Company-level read

Ticker impact

$WDAYBearishMedium confidence
Context

Insider David Duffield sold $18.4M of Workday shares via a 10b5‑1 plan on 2026‑10‑01.

Expected impact

likely downward pressure as the market prices in the insider sell

Evidence & confidence

A $18M sale by a 10% owner is material for a mid‑cap software firm and is disclosed for the first time.

Market effects

May prompt scrutiny of other insider holdings in the enterprise‑software sector.

Limited to U.S. tech equities; no broader regional effect.

Minimal global impact beyond Workday investors.

Counterpoint

The sale could be a routine liquidity event unrelated to fundamentals.

Key entities

  • Workday, Inc.

    Enterprise‑software provider whose stock ticker is WDAY.

  • David A. Duffield

    Co‑founder and 10% owner of Workday.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

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